Northern Alliance - BFI
Northern Alliance - BFI
Northern Alliance - BFI
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
Appendix XIV Short film versus other media as preparation for<br />
feature filmmaking<br />
There is a strong perception among the stakeholders that while music videos and<br />
commercials allow filmmakers to practise technique and visual flair, they do not<br />
fully prepare filmmakers for narrative filmmaking.<br />
“The UK has produced great filmmakers from different visual arts. From the<br />
commercials world, directors ranging from Sir Alan Parker to Jonathan Glazer;<br />
from theatre, Sam Mendes and Stephen Daldry.” Alexandra Stone, CMP<br />
“Shorts cannot be seen in a vacuum – they co-exist with, and there is a lot of<br />
cross-over between, music videos, commercials and art film.”<br />
Rebecca Mark-Lawson, Lifesize Pictures<br />
“Directing a mobile phone commercial and conveying a dramatic narrative are<br />
hugely different, but a practitioner‟s involvement in one is not mutually exclusive<br />
to the other.”<br />
Mary Davies, Head of Industry, Edinburgh International Film Festival<br />
“Ads, promos and so on all tend to have a fixed format – only shorts allow<br />
filmmakers to tell their own story and experiment and find their own way with<br />
content and format.” Mark Cosgrove, Encounters Short Film<br />
Festival<br />
“Some audiovisual disciplines, such as music videos and commercials, allow<br />
filmmakers to practice technical styles, but they do not prepare filmmakers in<br />
narrative filmmaking. On the other hand, directors coming from theatre risk the<br />
danger of over-relying on technicians if they rush into long-form filmmaking too<br />
soon.” Mia Bays, Producer and Creative Executive, Film London‟s<br />
Microwave<br />
“Shorts are not necessarily useful – it depends. For example, so far, the teams<br />
that have been selected to train via feature film production through Film<br />
London‟s Microwave scheme have come from a variety of backgrounds. The<br />
director and producers of Shifty came from a background of music videos and<br />
commercials; the director of feature documentary The British Guide to Showing<br />
Off comes from an art and documentary background, while the director of Mum<br />
& Dad came from shorts and its producer from commercials. We are interested in<br />
people with a range of experience.”<br />
Maggie Ellis, Head of Production, Film London<br />
Page 92