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Lincoln University Digital Dissertation - Lincoln University Research ...

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While tangible outcomes such as money as well as health and nutrition were<br />

also identified as important considerations associated with taewa production,<br />

it was the intangible outcomes that were of primary importance. Reasons for<br />

this include the prioritisation of traditional Maori values and ethics; however it<br />

also reflects the influence of associated external incomes. All growers had<br />

additional, external means for financial security which invariably contributed<br />

towards their ability to prioritise intangible assets associated with taewa<br />

production and is an important consideration.<br />

The significance of non-tangible outcomes within Maori society is supported<br />

by Lambert (2007) who comments that while Maori seek access to<br />

commercial markets they, “simultaneously participate in a broader cultural<br />

economy in which cultural concerns and practices to Maori may change, but<br />

are not sacrificed as they have historically defined Maori resilience” (Lambert,<br />

2007: 8). Therefore the SLA is supported, highlighting a range of outcomes<br />

which can be realised through taewa production for the growers concerned.<br />

5.4 Social and Cultural capital<br />

As described in Chapter 2, indigenous initiatives which draw on residual<br />

stocks of social/cultural capital for their impetus, provide useful insights into<br />

problems conceiving and operationalising ‘sustainable development’ (Loomis,<br />

2000). Putman (1994) further describes that “a region’s chances of achieving<br />

socioeconomic development [depend] less on its socioeconomic endowments<br />

than on its civic endowments” (Putman, 1994: 157). Therefore, social/cultural<br />

assets are a central consideration for this research.<br />

Enhancing and sustaining cultural assets enhances capabilities (human<br />

assets), ensures the relationships of people with their environment (natural<br />

assets) are sustained, gives people a sense of identity, self esteem and<br />

dignity, and enhances social assets and the relationships and trust between<br />

people (Bebbington, 1999; Overton et al, 1999). However, despite a number<br />

of authors noting that sustainable livelihoods analyses need to take more<br />

account of gender, age, ethnicity and class (Bebbington, 1999; Ellis, 2000) or<br />

63

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