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61<br />
All that reminds me to go back to Telugu, to the AMS women of Addakal, one of the poorest regions of India: total<br />
area 19,397 ha, 15% irrigated, 60% dryland, 25% wasteland; 37 villages, 46,380 people, mean literacy rate 49%;<br />
75% of workers in crop and livestock production (<strong>icrisat</strong>.org/vasat).<br />
A farmer visits a Village Information Center (VIC) with a question – and he speaks only Telugu. It’s his birds. At the VIC,<br />
one of three AMS volunteer Village Network Assistants (VNAs) talks with him. I understand his concern goes like this:<br />
VASAT has a language all its own.<br />
Not Telugu, not English, not sign<br />
language, not programming.<br />
Science is language. Science<br />
with a human face. In VASAT, a<br />
scientist speaking English with<br />
a farmer speaking Telugu<br />
understand each other very well.<br />
‘@LóRiLi?¿?[xqsVN]??sV;?’ Not all lay eggs. All 21 weeks old.<br />
All hybrids.<br />
The VNA inputs the question into an electronic format an expert<br />
understands. The question becomes this (my sentence, my<br />
formulation):<br />
What are the possible causes of poultry not producing eggs at<br />
the age of maturity?<br />
A paradigm shift if ever I saw one. The VNA sends that question<br />
through the Internet to any of 2 Para-Extension Workers (PEWs)<br />
stationed at the central hub in the AMS building somewhere in<br />
Addakal. The PEW then communicates with any of the Subject Matter Experts (SMEs) through a Web-enabled<br />
Learning Content Management System (LCMS). Here are two possible LCMS-delivered poultry husbandry responses:<br />
‘Some birds are male.’ ‘You’re not giving them the right feed at the right time.’ Imagine hearing that in Telugu!<br />
‘@LóRiLi?¿?[xqsVN]??sV;?’ The bird farmer now understands. The service is free, if not instant.<br />
VASAT has a language all its own. Not Telugu, not English, not sign language, not programming. Science is language.<br />
Science with a human face. In VASAT, a scientist speaking English with a farmer speaking Telugu understand each<br />
other very well.<br />
Science with a human face begins – and ends – with understanding.<br />
‘@LóRiLi?¿?[xqsVN]??sV;?’ That’s Telugu asking you: ‘Understand?’<br />
The Telugu Paradigm