pdf: 6.426kb - University of South Africa

More documents

Recommendations

Info

`Soccer is a sport with multiple dimensions,' IDB President Enrique V. Iglesias told the participants. Ìt offers opportunities because of its economic return, but it also is a sport whose popularity transcends class, race, religion, gender and educational background boundaries. Head table: ardent soccer fan Henry Kissinger with IDB President Iglesias and PeleÂ `This is why soccer is an important instrument for regional development and integration', Iglesias said. According to participants, soccer in Latin America has been a victim of the region's political instability, financial crises and social tensions. While South Ameri-can countries have won the World Cup as many times as Europeans have, they have derived only minimal economic advantage from their excellence in this field. According to participants at the IDB seminar, Latin America can do much to make soccer a more profitable business. PeleÂ , for example, sees potential for turning soccer into a major industry, largely by following the playbooks written over the past decade by the professional leagues in Europe and the United States. But PeleÂ , who rose from grinding poverty to become one of the world's best-paid athletes and later Brazil's sports minister, also highlighted the potential of sports to promote social as well as economic development. Ìn the United States, the sports industry generates about four percent of GDP. In Latin America, it barely represents one percent of output. If we could get to two percent, we could create a lot of jobs and opportunities,' he said. However, PeleÂ added, while Latin America is quick to embrace changes in areas such as technology, it continues to regard soccer as a pastime ruled by raw passion rather than reasioned planning. Latin American soccer clubs are usually run as nonprofit organizations. Major teams may give great performances on the field, but the clubs are constantly courting bankruptcy. Traditionally, the sport's officials tended to stave off financial ruin by selling off their best players to richer teams in other countries. In the worst cases, the teams become involved in shady or even illegal financial dealings. One of PeleÂ 's main goals while he was sports minister was to professionalize soccer club management in Brazil. Ìf you have professionals running the sport as a business, it is much easier to stamp out corruption. Professional managers are held accountable and they must account for every penny,' he said. According to PeleÂ , Latin America's soccer federations are not much better run than the individual teams. Even seemingly straightforward duties such as setting a reasonable schedule of matches can turn out to be a daunting task in some countries. Nevertheless, there are some encouraging signs of change. A few Brazilian clubs have started to choose the business model followed by major European teams. Flamengo of Rio de Janeiro has signed a management contract with ISL, a Swiss sports marketing company, and Corinthians of SaÄ o Paulo has brought in two U.S. firms as partners, The Muller Sports Group and the private investment company Hicks, Muse, Tate & Furst. By signing up partners with deep pockets to run the financial side, clubs can concentrate on what they do best: training teams to win. Meanwhile, businesssavvy entrepreneurs can negotiate lucrative contracts with broadcasters, advertisers, sponsors and companies interested in merchandising licenses. However, the sports business model may not generate phenomenal results in every single country. Heinz Schurtenberger, CEO of Switzerland's ISL, noted that in his own country top professional soccer players earn but a fraction of the princely sums their colleagues command in the British, Italian, or Spanish leagues. How does the IDB fit into this picture? At the close of the conference, Iglesias said the Bank would have to draft its own game plan before it can start playing a larger role. However, he noted that soccer seemed like a natural fit in the myriad of social programs the IDB is promoting throughout the region, especially in the programs for at-risk children and youth it helps to finance in more than 30 cities. In partnership with clubs and other civil society organizations, these programs could be expanded to include sports, which, as PeleÂ underscored, can be one of the best strategies to keep kids out of trouble. On the business side, Iglesias noted that the IDB supports for-profit ventures through its own private sector department and the Inter-American Investment Corporation, as well as in its lending through national development banks in the region. These could be potential sources of financing for professionally managed clubs. Soccer authorities were quick to pick up on the Bank's interest. The first request came from Costa Rica's Football Federation, which would like the IDB to support the creation of a regional soccer training center in San JoseÂ . 78 ISSN 0256±6060±Unisa Lat. Am. Rep. 16(2) 2000
UCLAS news in brief LATIN AMERICA AT SAITEX 2000 The annual South African International Trade Exhibition, Saitex, took place from 3 to 7 October 2000. The Latin American participation was dominated by Brazil, which had a 600 square metre pavilion at the show, with some 23 companies and institutions present ± the biggest ever Brazilian representation at Saitex. As usual, the main focus of the Brazilians was on small and even micro-businesses, with companies displaying machines specially developed in Brazil for microindustrialists, and production lines for small and medium-sized factories. The range of machines for micro-industries produced by Kilindas were first introduced into South Africa some three years ago. Initially, marketing focused on their disposable nappy and sanitary towel making machine, which has proven highly successful in the South African market. Through their enthusiastic local agents, the Thomas Group of Companies, more and more Kilindas machines are being introduced to South Africa, Africa and even Asia and the Middle East. These include the foil plate-making machine, the candle-making machine, and the shoe and sandal-making machine. Further up the scale, a small company named ExpansaÄ o generated enormous interest. ExpansaÄ o assembles and erects small to medium size production lines to two basic agricultural produce into processed products, allowing farmers to produce and sell their own brands of everything from animal feed to roasted, milled and packaged coffee. The company has already enjoyed success in South and Central America and West Africa. Half of the Brazilian pavilion was paid for by Sebrae, the SaÄ o Paulo agency which promotes small business in that state. Sebrae was also represented at Saitex 2000. Other Brazilian companies also displayed machinery for small businesses and vendors, or food products. Chile had a small pavilion with four companies represented ± mostly foodstuffs, but including an engineering company ± one of the specialities of which is manufacturing wheelchairs ± and a minor technology, engineering and consulting company, CIMM Tecnologia y Servicios. Argentina was represented by a single company, specializing in sanitary products. Keith Campbell ARGENTINA AT AFRICA AEROSPACE AND DEFENCE 2000 AND SAAF 80 From 5 to 9 September, Waterkloof Air Force Base in Pretoria was the scene both of Àfrica Aerospace and Defence 2000', a defence and aerospace industry exposition, and the `SAAF 80', the South African Air Force's eightieth anniversary celebrations. They were attended by companies, air forces and air force representatives from all over the world, and both were ajudged highly successful. The most prominent Latin American participation was unquestionably that of Argentina ± the only Latin American country to send aircraft to AAD 2000 / SAAF 80. Two aircraft were sent: a US-built C-130 Hercules transport, which carried the second, and more important aircraft: an Argentine-designed and built IA-63 Pampa (PAMPA) jet trainer. The Pampa was designed by the former FaÂ brica Militar de Aviones, which is now Lockhead Martin Argentina SA. The Pampa programme began in 1981. Flight tests were undertaken from 1984 and 1989, with series production of the first batch starting in 1987. By May 1992 the Pampa was fully operational in an Argentine Air Force squadron. In all, including prototypes, the first batch numbered 18 aircraft. Recently, a second batch of 12 was ordered. In addition, the Argentine Navy is known to be interested in a dozen or so, fitted to fly from an aircraft carrier. Although Argentina does not possess its own carrier, it is able to train with Brazil's. The IA63 Pampa is a tandem two-seat, singleengined, high-wing basic and advanced training aircraft, which combines advanced design technology with structural simplicity. The aircraft's manoeuvreability was demonstrated daily in an impressive flying display by test pilot Major Ruben Lianza. The Pampa can also serve in the light attack role. Keith Campbell ISSN 0256±6060±Unisa Lat. Am. Rep. 16(2) 2000 79
Page 1 and 2:
VOLUME 16 NO 2 2000 UNISA CENTRE FO
Page 3 and 4:
UNISA CENTRE FOR LATIN AMERICAN STU
Page 5 and 6:
Editorial The wide range of interes
Page 7 and 8:
ABSTRACT In an attempt to identify
Page 9 and 10:
final military liberation in 1819)
Page 11 and 12:
enrichment. Solving the resource ca
Page 13 and 14:
ample resources in many sectors, en
Page 15 and 16:
Spanish rule in Nuevo Reino de Gran
Page 17 and 18:
syndicates exploit to the maximum t
Page 19 and 20:
then, seriously considered compromi
Page 21 and 22:
and Colombia with a reason to bypas
Page 23 and 24:
war has made state and nation build
Page 25 and 26:
FIGURE 2 Development diamond Source
Page 27 and 28:
particularly in the case of Colombi
Page 29 and 30: survival by capturing, controlling
Page 31 and 32: `capture', control and financial ex
Page 33 and 34: mercenary `security' companies and
Page 35 and 36: Mail and Guardian, (1999). Àngola'
Page 37 and 38: The cultural formation of Brazil an
Page 39 and 40: The following is an effort to provi
Page 41 and 42: the twentieth century many ruptures
Page 43 and 44: NOTES 1 For an excellent history of
Page 45 and 46: ABSTRACT Undertaking a research pro
Page 47 and 48: shaman's way of life, coupled with
Page 49 and 50: sclerops) and the otter (Ptenorura
Page 51 and 52: (which are strictly shamanic in cha
Page 53 and 54: others (Wolf 1991:58; Sharon 1978:3
Page 55 and 56: apprenticeship from evil spirits an
Page 57 and 58: explore both this world and other p
Page 59 and 60: spiritual support. Although the hea
Page 61 and 62: Academic freedom in Brazil by Pedro
Page 63 and 64: during military rule against schola
Page 65 and 66: President Fernando Henrique Cardoso
Page 67 and 68: Guyana Guyana dedicated a cover sto
Page 69 and 70: The current YanomamoÈ scandal: Nee
Page 71 and 72: UCLAS Reports Cultural studies high
Page 73 and 74: The similarities between South Afri
Page 75 and 76: Brazilian fragata Bosisio participa
Page 77 and 78: International donors meet in Teguci
Page 79: Soccer meets economics * PeleÂ and
Page 83 and 84: PIANO PERFORMANCE AT UNIVERSITY OF
Page 85 and 86: initiative had thus come to offer a
Page 87 and 88: also visited the Dean of the Facult
Page 89 and 90: anthology, composed with as many di
Page 91 and 92: who puts his `plata' in his pocket
Page 93 and 94: In order to receive Unisa Latin Ame
Page 95: Embassies and consulates of Latin A
show all

pdf: 6.426kb - University of South Africa

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?