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BDS market development guide.pdf - PACA

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10<br />

• Advocacy: for the business community as a whole (rather than for individual businesses);<br />

and<br />

• Buying services: in which the provider buys products from SMEs (rather than the other way<br />

around).<br />

[stopped 8/2]<br />

There are some exceptions to the above discussion. Although the definition above provides a<br />

basis for understanding <strong>BDS</strong>, it would be foolhardy to strive for a “watertight” definition of<br />

<strong>BDS</strong>. When services are such a vital component of economies, linked closely with<br />

manufacture and trade, there will always be blurred edges around any definition. For<br />

example:<br />

• Some services are part of a trading relationship in physical goods—for example, design<br />

advice and <strong>market</strong> information between retailers and manufacturers or the advice and<br />

services offered in a managed workspace environment. To unbundle services from<br />

products in these situations may be pointless.<br />

• Technology <strong>development</strong> (and privatization) has allowed a range of new services to be<br />

developed associated with utilities.<br />

It is also important to distinguish between buyer-seller relationships for goods—which we<br />

have classified here as not <strong>BDS</strong>—and commission-sales relationships—which we have<br />

classified as <strong>BDS</strong>. In the former, the buyer pays the money, takes title and ownership of a<br />

product; in the latter, products are sold on behalf of a producer without title passing to the<br />

other party. Clearly, this is a fine line—but while the latter is providing a service (and being<br />

paid for it) the former is buying a product (and paying for it). 9<br />

This element of looseness in definition is inevitable (and to be welcomed) if our notion of<br />

<strong>BDS</strong> is one that has practical meaning in business environments. This sets the context for<br />

donor interventions. However, it is important that this is not interpreted as a blanket<br />

justification for donor interventions “everywhere”; on the contrary, interventions need to be<br />

justified on the basis of rigorous analysis and criteria.<br />

Main Objective<br />

The Old: donor-supported approaches to <strong>BDS</strong> have focused on building the capacity of<br />

organizations—partners of donor agencies—to deliver improved services or on delivering<br />

services directly.<br />

The New: from a <strong>market</strong> <strong>development</strong> perspective, the main objective of interventions<br />

should be improved functioning of <strong>BDS</strong> <strong>market</strong>s.<br />

9<br />

A further complication arises here because often buyers of products provide services—design, <strong>market</strong><br />

information, and access—bundled within their purchase. However, this does not contradict the basic<br />

difference between providing a service and buying a product.<br />

Microenterprise Best Practices<br />

Development Alternatives, Inc.

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