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BDS market development guide.pdf - PACA

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56<br />

WITH WHOM SHOULD WE WORK?<br />

A shift in the focus of intervention to <strong>development</strong> of <strong>BDS</strong> <strong>market</strong>s calls for a similar shift in<br />

thinking about the partners 35 with whom we work. What has changed? Essentially thinking<br />

about developing <strong>BDS</strong> <strong>market</strong>s has led us to recognize that:<br />

# The spectrum is broader: we are starting to understand that the range of actual or<br />

potential service providers is much more diverse<br />

and different than we originally believed.<br />

# Our intervention objectives will be different:<br />

switching from assisting SMEs directly to ensuring<br />

sustainable access to services, via functioning<br />

<strong>market</strong>s, changes the nature and objectives of our<br />

interventions and, by extension, influences partner<br />

choice.<br />

The combination of these two factors gives us a much<br />

less rigid picture of who partners should be. The mesolevel<br />

(Box 16) can no longer be thought of a distinct<br />

institutional layer made up of organizations with<br />

specific characteristics or structures. Overall, we are<br />

faced with a much messier choice regarding <strong>market</strong><br />

<strong>development</strong>, from which the following trends are<br />

emerging:<br />

Box 14: Changing Views of the<br />

Meso-level in Nepal<br />

There is a long history of donor agency<br />

support for <strong>BDS</strong> in Nepal. In the early-<br />

1980s, GTZ undertook pioneering work<br />

on training and counseling that<br />

eventually led to the <strong>development</strong> of the<br />

well-known CEFE model. By the 1990s,<br />

a wide range of donors, including SDC,<br />

were involved in supporting <strong>BDS</strong>. During<br />

this period, there has been a discernible<br />

evolution in how agencies perceive the<br />

meso-level in <strong>BDS</strong>:<br />

• 1980s-Early-1990s: government and<br />

quasi-government organizations as<br />

the key deliverers of services (with<br />

donor and government subsidy for<br />

almost everything);<br />

• Focusing less on any single provider;<br />

• Working with more service providers; 36<br />

• Working with a greater diversity of service<br />

provider types;<br />

• Focusing more on private sector service providers;<br />

• Increasingly specialized, differentiated, nichefocused<br />

service providers; and<br />

• Smaller service providers:<br />

• Early-Late 1990s: business<br />

membership organizations as the<br />

main players (with significant donor<br />

support for delivery); and<br />

• Late-1990s-Now: private sector and<br />

other <strong>market</strong>-oriented providers with<br />

<strong>market</strong> <strong>development</strong> as the<br />

overarching objective (and with<br />

donor support more focused on<br />

<strong>development</strong> rather than delivery).<br />

Although perhaps less obvious in some<br />

countries, this shift in thinking that is so<br />

evident in Nepal is representative of a<br />

wider trend that has major implications<br />

for partner choice.<br />

35 “Partners” here refers to service providers.<br />

36 See McKenzie, J, "Creating a <strong>market</strong> in management training for Vietnam's private firms: MPDF's<br />

experience"; Paper presented to conference on "Business services for small enterprises in Asia: developing<br />

<strong>market</strong>s and measuring performance"; Hanoi, 3 rd -6 th April, 2000. Leila Webster reported at an April 2001<br />

<strong>BDS</strong> workshop that the new business management training products stimulated by the project is resulting in a<br />

new range of tailored management courses offered by a range of local providers.<br />

Microenterprise Best Practices<br />

Development Alternatives, Inc.

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