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BDS market development guide.pdf - PACA

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52<br />

effective institutions or mechanisms to support SMEs are those that look like SMEs. 33 The<br />

challenge for interventions is to build on (or create) this ownership, rather than displacing it<br />

through external initiatives and control. Stimulating individual ownership requires exposure<br />

to risk and reward, ideally in the form of the partner’s personal investment and equity. This is<br />

difficult territory for <strong>development</strong> agencies that are more familiar with giving assistance and<br />

reducing risk, and that have a tendency to work with partners most similar to their own<br />

institutional culture, often a very different culture from that of entrepreneurs and business.<br />

Building on existing ownership (what’s there) is an effective of way of leveraging an<br />

intervention because:<br />

• Not starting from scratch can be less expensive;<br />

• An existing owner should be able to match investment from a facilitator; and<br />

• An existing owner has a strong stake, which creates:<br />

C Commitment; and<br />

C Incentives: the risk and reward, which is at the heart of entrepreneurial behavior.<br />

Investing in Potential<br />

Leveraging intervention is similar to investment; donor agencies are looking for a return<br />

(achievement of objectives) on their investment (project inputs). The decision of where to<br />

invest or who to invest in should be based on identifying winners or potential (either<br />

demonstrated potential or latent potential). Donor support is not best utilized propping up<br />

failing organizations and individuals who see donor support as a last respite.<br />

The challenge for agencies (aside from actually finding potential investments) is to ascertain<br />

whether they should support existing potential (which may create nothing additional or be<br />

distorting) or support new potential (which carries more risk, but may have less potential for<br />

distortion). The options for the donor are somewhat like a business (Figure 14).<br />

Figure14: Options for Support: Support Existing or Develop New<br />

33 This point is at the core of the <strong>BDS</strong> good practice principles.<br />

Microenterprise Best Practices<br />

Development Alternatives, Inc.

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