May 2011 - Illuminating Engineering Society

Create Drama
The use of lighting to help define the architecture of a company’s building is
nothing new. However, there has been a recent awareness of how critical
lighting can be in the overall marketing and branding of a business. The
recent advancements in LED lighting allow lighting designers to give a
building a unique living presence in a downtown skyline. Whether it’s a
splash of color using Insight’s Masque product family, or a color changing
window wall using Insight’s linear RGB products, Insight lighting can help
establish a new identity for a company and bring focus to the marketing
plan for the next generation.
www.insightlighting.com
505.345.0888