TCTC Catalog - Tri-County Technical College

Course Descriptions
COURSE
DESCRIPTIONS
108
Numbering System Example: (2-6-4)
2 - Number of class hours per week
6 - Number of lab hours per week
4 - Credits awarded
MGT 240 MGT Decision Making (3-0-3)
This course is a study of various structured approaches to managerial
decision making. The situations are realistic and will aid
in developing problem-solving skills. Prerequisites: MGT 101,
CPT 170, ACC 101, and MKT 101.
(MKT)—MARKETING
MKT 101 Marketing (3-0-3)
This course covers an introduction to the field of marketing
with a detailed study of the marketing concept and the processes
of product development, pricing, promotion, and marketing
distribution.
MKT 110 Retailing (3-0-3)
This course is a study of the importance of retailing in American
business and covers the concepts of store location, layout,
merchandising, display, pricing, inventory control, promotional
programs, and profit management.
MKT 130 Customer Service Principles (3-0-3)
This course is a study of the importance of customer service
satisfaction and the functions of various customer relations
systems.
MKT 140 E-Marketing (3-0-3)
This course is a study of electronic marketing. In addition to
traditional marketing topics, special emphasis will be placed
on Internet marketing fundamentals, strategies, and trends.
MKT 141 Electronic Commerce Strategies (3-0-3)
This course is a overview of the e-commerce business from
conception to implementation and evaluation. Special emphasis
will be placed on budgeting, securing financial resources,
and fiscal management.
MKT 145 Legal Issues in E-Commerce (3-0-3)
This course is a study of legal issues related to e-commerce.
Special emphasis will be placed on copyright laws, intellectual
property rights, and patent law.
MKT 150 Marketing Applications for
Computers (3-0-3)
This course is a study of various techniques used in an electronic
society. Technologies studied will include e-conferencing,
e-mail, web page design, and an analysis of web pages that are
currently being used for e-commerce on the World Wide Web.
MKT 198 Special Topics in E-Commerce (3-0-3)
This course covers a multifaceted view of companies that have
utilized e-commerce. Special emphasis will be placed on case
studies involving managerial decision making and potential
opportunities to e-commerce.
MKT 240 Advertising (3-0-3)
This course is a study of the role of advertising in the marketing
of goods and services, including types of advertising, media,
how advertising is created, agency functions, and regulatory
aspects of advertising.
MKT 250 Consumer Behavior (3-0-3)
This course is a study of the buying behavior process and how
individuals make decisions to spend their available resources
on consumption-related items.
(MLS)—MILITARY SCIENCE
AEROSPACE STUDIES (AFROTC)
MLS 111 Air Force Today I (2-3-2)
This course provides a study of the Air Force in the contemporary
world by examining the total force structure which
includes strategic offensive and defensive, general purpose, and
aerospace support. Leadership laboratory includes drill
fundamentals, customs, and courtesies of the service.
MLS 112 Air Force Today II (2-3-2)
This course is a continuation of the study of the total force
structure. Leadership laboratory includes drill ceremonies and
an introduction of Air Force careers.
MLS 211 Air Power Development I (2-3-2)
This course provides a study of the development of air power
from balloons through civic actions of the 1960s and the air
war in Southeast Asia. Leadership experiences include guiding,
directing, and controlling an Air Force unit.
MLS 212 Air Power Development II (2-3-2)
This course provides a study of the development of air power
from the air war in Southeast Asia to the present. Leadership
laboratory experiences include advanced training in managing
an Air Force unit.
ARMY STUDIES (AROTC)
MLS 107 Leadership Fundamentals I (2-3-2)
The study of leadership focused at the individual level. Students
will learn effective communicating skill, ethical decisionmaking,
small group management and mental and physical
conditioning. Skills will be applied in a variety of challenging
training events during Leadership Laboratory to include
rappelling, water survival, land navigation and team athletics.
MLS 108 Leadership Fundamentals II (2-3-2)
Continued study of leadership focused at the individual and
team level. Topics include problem solving, critical thinking,
leadership styles and group cohesion. Leadership laboratory
training will include small unit tactics and weapons firing.
MLS 207 Leadership Development I (2-3-2)
The study of leadership focused at the team level. Students
will develop leadership skills through public speaking, managing
small groups, and mentoring first year students. Skill
will be applied in a variety of challenging training events during
Leadership Laboratory to include rappelling, water survival,
land navigation and team-building exercises.
MLS 208 Leadership Development II (2-3-2)
Continued study of leadership at the team and small group
level. Focuses on moral leadership, officership and the Army