Department of Accounting SWOT Analysis - College of Business ...

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1. Revising its goals and objectives to ensure they are effective in measuring the Department’s progress toward its mission. 2. Conducting a comprehensive assessment during AY07 and using its results in curriculum revision. 3. Advertising the MSA program in local newspapers and holding at least one open house for prospective students. 4. Hold at least one job fair exclusively for accounting students. 5. Raise $40,000 in “soft” funds while obtaining major contributions for the endowed accounting chairs. 6. Increase the quantity and quality of refereed journal articles produced by accounting faculty.
Attachment 1 (to Appendix 9): AY06 SUMMARY OF UNDERGRADUATE ASSESSMENT INTRODUCTION This report documents the results of assessment methods conducted by the Department of Accounting Faculty for the BSBA in Accounting program during Academic Year (AY) 06. During the Fall 04 semester, Department Faculty developed learning objectives for five learning goals: Ethics, Written Communication, Analytical Problem Solving, Global Perspective, and Accounting and Business Knowledge. The faculty then identified potential direct and indirect methods for assessing student attainment of the learning goals and objectives. The faculty implemented the assessment methods initially during the Spring 05 semester. Based on the results of that initial assessment, the faculty then revised its undergraduate and graduate curriculum and modified the learning objectives. The faculty then implemented the revised assessment methods during the Spring 06 semester with the sole exception of Acct 450 which was not offered during the Spring 06 semester. DOCUMENTATION Attached to this summary are the following documents: (1) BSBA Accounting Assessment Plan; (2) Assessment Documentation for Acct 301; (3) Assessment Documentation for Acct 302; (4) Assessment Documentation for Acct 311; (5) Assessment Documentation for Acct 317; (6) Assessment Documentation for Acct 411; (7) Assessment Documentation for Acct 421; and, (8) Assessment Documentation for the Undergraduate Assessment Exam. RESULTS The following is a discussion of assessment results by learning goal: Ethics: Students in Acct 301, primarily juniors, and Acct 411, primarily seniors, did meet the assessment goal. The indirect measure results are not available but will be during the Fall 06 semester. The Acct 301 students did not meet the goal during the previous assessment study. This shows some improvement but still we are only able to conclude that the accounting or business curriculum might be having some positive impact on accounting students’ ethical sensitivity. Written Communication: Students in both Acct 302 and 317 met the learning goals. Indirect measures are not available. Analytical Problem Solving: Students in Acct 301, 311, 302, 317, 411, and 421 met the learning goals. Indirect measures are not available.
Page 1 and 2: Appendix 1 - Department of Accounti
Page 5 and 6: SHARED VALUES The following “Shar
Page 7 and 8: PERSPECTIVES GOAL NUMBER GOAL ACTIO
Page 9 and 10: PERSPECTIVES Internal Business Pers
Page 11 and 12: PERSPECTIVES Innovation and Learnin
Page 13 and 14: ACTION ITEM NUMBER ACTION ITEM ACTI
Page 15 and 16: ACTION ITEM NUMBER IBP-3A ILP-1A IL
Page 17 and 18: Dr. Yin Xu Xu, Y., and X. Xu. Socia
Page 19 and 20: With Patricia M. Meyers, “Audit C
Page 23 and 24: addition, the College and Universit
Page 25 and 26: The Department is still exploring t
Page 27 and 28: Review Course and the delivery of E
Page 29 and 30: class an assessment exam and, new d
Page 33 and 34: Tenured Faculty: AY04 AY05 Abdel Ag
Page 35 and 36: 4 5 Learning Goal Learning Goal Obj
Page 37 and 38: ATTACHMENT 2 (to Appendix 8) - MAST
Page 41 and 42: The Department plans on conducting
Page 43: Faculty Sufficiency and Faculty Int
Page 47 and 48: Ethics: Students in Acct 631 comple
Page 49 and 50: FACULTY MEMBER AQ/PQ STATUS Profess
Page 51 and 52: TABLE 9-1 SUMMARY OF FACULTY SUFFIC
Page 53 and 54: TABLE 10-1: SUMMARY OF FACULTY QUAL
Page 55 and 56: TABLE 10-1: SUMMARY OF FACULTY QUAL
Page 57 and 58: TABLE 10-2. CALCULATIONS RELATIVE T
Page 59 and 60: Learning Goal Learning Goal Objecti
Page 61 and 62: Learning Goal Learning Goal Objecti
Page 63: Area and Learning Goals 3 Analytica

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