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• Home Buyer / Home Owner • Faith Based Focus Confidential - Copyright © Citi 2008 All Rights Reserved Education Focus • Employer Based Focus • Community Based Outreach Focus • Trusted Adviser Focus Focused Initiatives 9
• Access • R-HOME • Home Run Confidential - Copyright © Citi 2008 All Rights Reserved Unique and Competitive Products Aim to serve the unique needs of the diverse consumer segment better than anyone else via the right mix of products, processes and customer service. 10
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Co-Event Sponsors Gold Sponsor Silv
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Fourth Annual Mortgage Lending Indu
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Monday, October 6, 2008 Fourth Annu
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TAB SPONSORS
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FAIR LENDING ADVISORY FOR LENDER SE
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��
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HELP YOUR CLIENTS GET THE MORTGAGE
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HMDA Data Mining for CRA and Minori
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The Demographic Impact of the Subpr
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Index of Tables Table 1: Loan Type
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Purpose The purpose of this study i
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Subprime Rate Loans And The Current
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Subprime Rate Loans And The Current
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Summary Of Findings • The overall
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Highlights Of 2004-2006 Subprime Ra
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Highlights Of 2004-2006 Subprime Ra
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Distribution Analysis Of 2006 Subpr
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Conclusion About The Author maurice
Page 49 and 50: Successful Sales Tools for Loan Ori
Page 51 and 52: TAB WELCOME ADDRESS
Page 53 and 54: John A. Courson John A. Courson is
Page 55 and 56: Why Diversity is Important to the M
Page 57 and 58: STACEY D. STEWART Chief Diversity O
Page 59 and 60: Terri J. Fowlkes Terri J. Fowlkes i
Page 61 and 62: The First American Corporation Depl
Page 63 and 64: What is Supplier Diversity at First
Page 65 and 66: DIVERSITY Transformation Over Time!
Page 67 and 68: Developing a Winning Diversity Busi
Page 69 and 70: Know the Facts � Minority groups'
Page 71 and 72: Data Sources -- Building The Case R
Page 73 and 74: Example: Relevant Marketing Collate
Page 75 and 76: Diversity and Inclusion in Mortgage
Page 77 and 78: Our Commitment to Diversity and Inc
Page 83 and 84: Our Commitment has resulted in this
Page 85 and 86: Recruiting Diverse Talent - a Criti
Page 87 and 88: Finding Experienced Diverse Sales P
Page 89 and 90: Best Practices in Recruiting Divers
Page 91 and 92: Thank you John Browning Area Sales
Page 93 and 94: Confidential - Copyright © Citi 20
Page 95 and 96: • Mortgage Market Dislocation •
Page 97 and 98: 1. Dedicated / Focused / Diverse St
Page 99: • GSEs • MI Companies • Non-P
Page 103 and 104: TAB IMPACT OF HOUSING LEGISLATION
Page 105 and 106: Michael Taliefero Michael Taliefero
Page 107 and 108: Tim Doyle is a Vice President of In
Page 109 and 110: Housing and Economic Recovery Act o
Page 111 and 112: • Adds energy efficiency and hist
Page 113 and 114: Emergency Assistance for the Redeve
Page 115 and 116: Key Provisions for HFAs FHA Moderni
Page 117 and 118: Mission Improvement • Requires th
Page 119 and 120: Key Provisions for HFAs HOPE for Ho
Page 121 and 122: Mortgage Foreclosure Protections fo
Page 123 and 124: Key Provisions for HFAs Housing Tax
Page 125 and 126: SUMMARY OF H.R. 3221 - THE HOUSING
Page 127 and 128: terms, conditions as the Secretary
Page 129 and 130: H.R 3221 DIVISION A - TITLE II - FE
Page 131 and 132: H.R. 3221 DIVISION A - TITLE IV - H
Page 133 and 134: H.R. 3221 DIVISION A - TITLE V: S.A
Page 135 and 136: esidential mortgage loan originator
Page 137 and 138: H.R. 3221 -DIVISION B - TITLE II -
Page 139 and 140: exempt housing bonds that each stat
Page 141 and 142: Transfer of funds appropriated to c
Page 143 and 144: The Emergency Economic Stabilizatio
Page 145 and 146: October 2008 Treasury must issue pr
Page 147 and 148: October 2008 and other available pr
Page 149 and 150: October 2008 foreclosure mitigation
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October 2008 a bid regardless of an
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preferred stock held by the financi
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October 2008 Sec. 504. Income avera
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Licensing Standards: All state-lice
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Federal Banking Agencies/Federal Fi
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Increasing Transparency and Account
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Housing Legislation in a Broader Co
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Impact of Market Challenges • Liq
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Components of HERA • FHA Moderniz
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Wells Fargo’s Long-term Commitmen
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Other HERA Provisions Hope for Home
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Questions? Tom Goyda Wells Fargo Ho
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Sponsored by: Diversity Luncheon 11
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Market Psychology around Homeowners
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Mortgage Strategic Markets & Divers
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Share Foreclosures by Loan Type Pro
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Q2-2008 Prime ARM Foreclosure Start
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Foreclosures in “Sand” States A
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Foreclosures in “Sand” States S
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Change in Number of Owner- and Rent
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77 76 75 74 73 72 71 98 Homeownersh
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Changing the Market Psychology arou
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The Truth about Foreclosures • Pe
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The Truth about Mortgage Securitiza
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What has the Credit Panic Done to t
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80% 75% 70% 65% 60% 55% 50% 45% 40%
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Rank 1 2 3 4 5 6 7 8 9 10 11 12 13
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Left Us with ‘Super 4’ Mortgage
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Are Declining Markets Underwriting
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Changing the Consumer Psychology Ar
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Perceptions p • During g an other
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11,400,000 400 000 1,200,000 1,000,
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$250,000,000 $200,000,000 $150,000,
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Perceent 60.00 50.00 40.00 30.00 20
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700,000 600,000 500,000 400,000 300
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Percent 50.00 45.00 40.00 35.00 30.
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45.00% 40.00% 35.00% 30.00% 25.00%
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Reality 2004 2004-2007 2004 2007 20
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40.00% 35.00% 30.00% 25.00% 20.00%
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Reality 2004 2004-2007, 2004 2007,
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• While many conservatives believ
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TAB TRENDS IN LOSS MITIGATION
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Patrick Carey Chief Executive Offic
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TAB NON PROFIT’S ROLE IN EARLY IN
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Larry L. Gilmore 5502 Willow Grove
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2007….What Happened? � Lack of
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2,500,000 2,000,000 1,500,000 1,000
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HOPE NOW Alliance Membership Counse
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Borrower Outreach Letters � Servi
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Date Cities State Servicers Borrowe
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HOPE Hotline...888-995-HOPE � Nat
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HOPE NOW Results � Since July 200
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Percent Increase in Loan Modificati
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TAB RESPONSIBLE SUSTAINABLE LENDING
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Ernest E. Baskette, Jr. Mr. Baskett
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Shelley Metz-Galloway Vice Presiden
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What is… “the art of influencin
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Wells Fargo Our Commitment is Past,
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Wells Fargo Sustaining the History
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Why Responsible Lending? Responsibl
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Thank you Shelley Metz-Galloway Vic
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What is Self-Help? • Self-Help is
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www.self-help.org 4 4
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Lease-Purchase Mortgage Product �
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Lease-Purchase Pilot Structure Loan
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Pilot in Peachtree Hills, Charlotte
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Peachtree Hills - Foreclosure Distr
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Homes are still in decent shape Exp
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Supportive Services • Homebuyer c
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4 th Annual Mortgage Lending Indust
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MLI Emerging Markets and Diversity
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A new, innovative, comprehensive an
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Tactics and Strategies to Preserve
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TAB BEST IN INDUSTRY DINNER
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FOR IMMEDIATE RELEASE Wednesday, Oc
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Fourth Annual Minority Lending Awar
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Affordable Housing, CRA & Strategic
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Affordable Housing, CRA & Strategic
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What is ACCESS? Standard First Mort
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Create a Competitive Edge • Secon
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Leverage MI to Create a Competitive
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ACCESS is Easy for You and Your Cus
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Questions: National Homebuyers Fund
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Town Hall Meeting: Consumer Protect
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Lori Jones Gibbs Lori Jones Gibbs i
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Stella Adams Stella Adams is the fo
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Maria Kong Maria Kong has been a dy
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Strategic Markets and Diversity Con
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