June 7 - Corporate Communication International

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Conference on Corporate Communication 2011 Corporate Communication at IULM University, Academic Coordinator of the Master in Intercultural Communication at IULM University (organized by the Geert Hofstede Consortium), and teaches several masters courses. She is a member of the Editorial Advisory Board of the academic journal Corporate Communications: An International Journal and of the Scientific Committee of the “Communication, Media and Technologies” Series of Bonanno Publisher. She is associated with Corporate Communication International, International Communication Association, and SIM Società Italiana di Marketing. She has worked as a business consultant and management education trainer. Her research interests and publications focus on internal communication, communication planning and evaluation, relationship management, corporate reputation management, and the marketing and communication of credence goods. Dianne McGuire is principal of Transcultural Communications, which specializes in global communication and cross-cultural skill development, and English as a second language instruction. She facilitates group workshops and individual coaching sessions, and consults with organizations on multicultural issues. In addition, McGuire teaches business communication classes at the Stern School of Business at New York University. She holds a B.S. from Cornell University, a leadership-coaching certificate from TAI (The Actor’s Institute), and a M.A. degree in Intercultural Communication from the University of the Pacific. Caryn Medved (Ph.D., University of Kansas, 1998) is an Associate Professor in the Department of Communication Studies at Baruch College with the City University of New York. Her research and training focuses on work and family issues, including spousal gender negotiation and organizational policy implementation. She is currently the editor of Journal of Family Communication. Medved is currently conducting a Sloan Foundation funded study of the life experiences of reverse traditional couples. Her work has appeared in outlets such as Management Communication Quarterly, Journal of Family Communication, Communication Yearbook, Communication Studies, Journal of Applied Communication, the Sloan Work and Family Encyclopedia, Journal of Marriage and Family, and Women’s Studies Quarterly. She has conducted training for organizations such as Wal-Mart, Starbucks, and the International Mass Retailers Association. T C Melewar (BSc, MBA, Ph.D.) is Professor of Marketing and Strategy at Brunel Business School, Brunel University, London, UK. He has previous experience at Zurich University of Applied Sciences (ZHAW, Switzerland), Warwick Business School, MARA Institute of Technology in Malaysia, Loughborough University, UK and De Montfort University, UK. Melewar’s research interests include corporate branding/identity/reputation, marketing communications and international marketing strategy. He has published in the Journal of International Business Studies, International Marketing Review, European Journal of Marketing, Industrial Marketing Management, International Journal of Market Research and of International Journal Advertising among others. Rod Miller leads the global expert services firm, Executive Institutional Advancement Exchange LLC, to bring innovation and insight to empower leadership vision. He works with some of the best minds to help improve the human condition, has led institutional advancement in higher education and a university health system, and has served as vice president at one of the world's leading research institutions, Cold Spring Harbor Laboratory in New York. He has spearheaded efforts to fund research to control cancer and understand the brain, and has initiated strategy and execution for various campaigns for ground-breaking efforts, including best practices in health, business, law and other professions, and many other initiatives. As an author and commentator on best practices to lead large-scale gains in corporate communication and funding growth, Miller is a frequent speaker at senior leadership, advancement and communication conferences and has published widely in business and academic publications. Previously, he was general manager of a center providing corporate communication services to business, government and the professions, and a member of faculty in communication at Queensland University of Technology's Business School. He is a member of the board of trustees at Jackson-Walnut Park Schools in Boston, an ambassador for the Science Leadership Academy at the Franklin Institute Science Museum in Philadelphia and an advisor to the Synapse School in Menlo Park. Mr. Miller earned a BA (Hons) and MA at The University of Queensland and was the founding editor of Australian Journal of Communication. Page 22
June 7 – 10, 2011, Baruch College/CUNY, New York, NY, USA Bahtiar Mohamad (BBA, MSc) is a Ph.D. student at Brunel Business School, Brunel University, West London. His qualifications are in Business Administration and Corporate Communication, which all combine to support his hybrid profession linking communication with management. In recent years, his publication and research interests have focused on corporate communication and public relations. He is currently pursuing his Ph.D. at Brunel Business School, Brunel University, London under the guidance of Professor T. C. Melewar (Professor of Marketing and Strategy) and Professor Ruth Simpson (Professor of Management). Catherine Nickerson is an Associate Professor of Business Communication in the College of Business Sciences at Zayed University in the United Arab Emirates. She has held senior positions in India and in the Netherlands, and she has also lived and worked in the United States and the United Kingdom. She holds degrees from the Universities of Durham (BA) and Birmingham (MA) in the United Kingdom, and a Ph.D. from the Radboud University Nijmegen in the Netherlands. Dr. Nickerson's work has been published widely and she has given numerous international conference papers and guest lectures at institutions around the world. Her most recent book - Business Discourse - was published by Palgrave-Macmillan in 2007 and won the Association for Business Communication’s Distinguished Publication Award. Dr. Nickerson’s current research interests include the use of English as an international language in business contexts and the communication of Corporate Social Responsibility. Martin Nielsen, Ph.D., is an Associate Professor at the Centre for Corporate Communication, Aarhus University. He holds an MA in Translation and Interpretation Studies (German). Among his research interests are cross-cultural marketing communication, corporate communication, intercultural advertising, advertising language, and organizational communication. He teaches German, Business and Corporate Communication at the undergraduate and graduate levels in different study programs. Dr. Nielsen is one of the founding members of EUCO (European Cultures in Business and Corporate Communication), a representative in LIBRI (Linguists in Business Research Initiative), and a member of the Academic Council at the Aarhus School of Business. He performs occasional translation tasks and oral communication courses. Alexandre Oliveira has a Masters degree in Business Administration from IBMEC Business School, Rio de Janeiro, Brazil and an MBA in Marketing from the same school. He graduated in Business Administration from Federal University of Rio de Janeiro. He has extensive professional experience in systems and management models, project management, business processes management and organizational design. He is responsible for the implementation of the Project Management Office (PMO) in the Corporate Communications department of Petrobras, for coordinating the development of the Value Chain and the map of communication processes, such as: branding, publicity, advertising, social responsibility, sponsorship, press relations and relationship, among others. He is also the head of the team supporting the organizational restructuring of the Corporate Communications department of Petrobras and implementing management practices, adjustment, measurement and evaluation processes of Communications. Kathryn O’Neill, Ph.D., is Senior Consultant, Talent Management, at RockTenn, one of North America's leading manufacturers of paperboard, containerboard, packaging and merchandising displays with $3 billion in sales. She earned a B.A. from Texas Tech University, and M.A and Ph.D., Communications/Human Resource Development, from Georgia State University. O’Neill has been involved with workplace learning in multiple industry settings since 1978, and has taught undergraduate and graduate communication skills at the university level. Augustine Pang (Ph.D., Missouri, 2006) is an Assistant Professor and Deputy Head of the Division of Public and Promotional Communication, Wee Kim Wee School of Communication and Information, Nanyang Technological University, Singapore. Dr. Pang’s research interests include crisis management and communication, image management and repair, media management, public relations, and journalism. Besides contributing book chapters to leading communication textbooks like the Handbook of Crisis Communication (2010, Wiley-Blackwell) and Handbook of Public Relations (2010, Sage), his works have appeared in peer-reviewed journals like Corporate Communications: An International Journal, Public Relations Review, Public Relations Journal, Journal of Contingencies and Crisis Management, Journal of Communication Management, Journal of International Communication, Asia Pacific Media Educator, Page 23
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June 7 - Corporate Communication International

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