June 7 - Corporate Communication International

Conference on Corporate Communication 2011
amongst others. He is thankful for the top paper awards won at leading international conferences including
the Conference on Corporate Communication (2009 & 2008); the Association of Educators in Journalism
and Mass Communication (AEJMC) conference (2010 & 2007), and the International Public Relations
Research Conference (2009, 2005, & 2004). He is the regional editor for Corporate Communications: An
International Journal and has guest-edited a special issue in Media Asia on Public Relations in Asia,
published November 2009.
Fernando Paragas is an Assistant Professor in the Division of Public and Promotional Communication at
the Wee Kim Wee School of Communication and Information at the Nanyang Technological University in
Singapore. He completed his Ph.D. in Mass Communication at Ohio University (OU) as a Fulbright fellow.
His dissertation on migrant workers is the 2006 nominee of the OU School of Telecommunications in the
Council of Graduate Studies’ Distinguished Dissertation Award competition. Dr. Paragas earned his MA in
Urban and Regional Planning, for which he received a Dean's Medallion, and his BA in Communication
Research, where he received the 1996 Best Undergraduate Thesis Award, at the University of the
Philippines Diliman. His papers have been presented in Asia, the United States, and Europe. He was also
the recipient of the 1999 AdAsia Research Grant from the Asian Federation of Advertising Associations
and Newsweek Magazine.
Roslyn Petelin, Ph.D., teaches in and convenes the Writing, Editing, and Publishing Program at The
University of Queensland, Brisbane, Australia. She has also taught corporate writing at the Queensland
University of Technology and at Cornell University, USA. Petelin edits the Australian Journal of
Communication and is a consultant on corporate writing and editing to many government and private
organizations. She has co-authored two writing texts, The Professional Writing Guide: Writing Well and
Knowing Why and Professional Communication: Principles and Applications. Petelin is a CCI Member.
Representing the Australian Journal of Communication and the Writing, Editing & Publishing Program at
the University of Queensland, she is a CCI Academic Partner, and serves on the Conference on Corporate
Communication Program Committee.
Irene Pollach is an associate professor of corporate communication at the University of Aarhus, Faculty of
Business and Social Sciences. Her research interests include the organization of corporate communication,
CSR communication, and social media. Her work has appeared in a number of international peer-reviewed
journals, including Corporate Communications: An International Journal, Journal of Communication
Management, Journal of Business Communication, and Journal of Business Ethics.
Reeta Raina is Chairperson of the Business Communication Area at Management Development Institute,
Gurgoan, India. She was previously the chairperson of Corporate Communications. She earned her Masters
and M.Phil in Eng. Litt. From Kashmir Univ., and she has a Ph.D. in Organizational Communication from
Thapar Univ. She has over twenty-four years of both teaching and training experience. She has been
working with MDI since Dec. 2006. Her last assignment was with Thapar Univ. Patiala. Raina teaches and
trains people in developing communication competencies and communication skills. She has designed and
held training for over 300 management professionals of all levels on different areas of business
communication skills. She has conducted workshops for IAS, IPS & PCS officers on intra & interpersonal
communication, inter-cultural communication, assertiveness training, building shared understanding
through communication, etc. She has trained the personnel of ABB, Jindal Steel, NTPC, IOCL, Bharat
Electronics Ltd, GIL, Swaraj Mazda, PTL, defence personnel, Baba Atomic Energy, Indian Railways, and
BEL among others. Raina has presented various research papers at international and national conferences.
She has also been published in international and national journals. Her book, The Constitutive role of
Communication in Building Effective Organizations has been published by an international publishing
company.
Fernando Leite Ribeiro is a Brazilian professor of Experimental Psychology at the University of São
Paulo, working at the graduate level. He earned his Ph.D. from the same university in Social and
Experimental Psychology. He is presently lecturing on Method and The Evolutionary Origins of Human
Behavior. He is the Director of his own marketing research institute, Razões e Motivos, in São Paulo,
Brazil, working for multinational and local companies on a vast range of products, from diapers to edibles,
beverages and cars. He has been a consultant for Corporate Image/Reputation at Petrobras, the Brazilian
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