June 7 - Corporate Communication International
June 7 - Corporate Communication International
June 7 - Corporate Communication International
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Conference on <strong>Corporate</strong> <strong>Communication</strong> 2011<br />
and strategy to break through distraction. In today’s world with so much noise, she can help you get your<br />
message heard. More than 15 years of corporate leadership experience - coupled with a Ph.D. in<br />
<strong>Communication</strong>, her role as lecturer in the <strong>Communication</strong> Program at the Wharton School, University of<br />
Pennsylvania, and her national best-selling book Getting a Squirrel to Focus: Engage and Persuade<br />
Today’s Listeners - establishes her as a leader in the field of communication and provides her clients a<br />
unique blend of time-tested strategies and real-world application. Dr. Scott also serves on the advisory<br />
board of the MA in <strong>Corporate</strong> <strong>Communication</strong> at Baruch College/CUNY and volunteers in the program as<br />
a student mentor. A CCI Member, she serves on the Conference on <strong>Corporate</strong> <strong>Communication</strong> Program<br />
Committee<br />
Neha Sharma has 15 years of experience in the field of mass communication. She started her career as a<br />
reporter with an Indian national newspaper called Indian Express. She has worked on the business and<br />
education beats. Thereafter, she joined Grey Worldwide (an international PR/CC agency) as Media<br />
Manager. After an interesting career in corporate communication at Grey, she decided to follow her inborn<br />
passion for teaching. She joined Amity Business School, Noida as Assistant Director and trained many<br />
Post Graduate students for a successful media profession. Currently she is pursuing a Ph.D. in corporate<br />
communications from DoMS, IIT Madras, Chennai. Her ultimate objective is to create some serious<br />
awareness and acknowledgment of corporate communication education and training among management<br />
professionals and academicians.<br />
Jo-ann Straat is Head of U.S. Employee <strong>Communication</strong> and <strong>Corporate</strong> Philanthropy at Daiichi Sankyo,<br />
Inc. (DSI), the U.S. subsidiary of one of Japan’s leading pharmaceutical companies. She is in charge of<br />
strategic employee communication, corporate branding, and corporate social responsibility for the U.S.<br />
organization. She is a key member of Daiichi Sankyo’s team of worldwide communicators working to<br />
align communication globally and create broader employee engagement through the enhancement of the<br />
company’s corporate culture. Earlier, she founded the company’s <strong>Corporate</strong> Affairs Department to manage<br />
corporate reputation, internal and external communication, and to establish and raise the profile of the<br />
company as a pharmaceutical innovator here in the U.S. Straat was a driving force behind the<br />
establishment of DSI’s Women’s Forum, an initiative developed to champion an enhanced culture of<br />
inclusion through expanding opportunities for women’s professional success and leadership at DSI. Straat<br />
holds a B.A. in French from Ithaca College and a Masters in <strong>Corporate</strong> and Organizational <strong>Communication</strong><br />
from Fairleigh Dickinson University. Her thesis research focused on cross-gender communication in the<br />
corporate workplace. She is a CCI Member, a member of the Board of Advisors of <strong>Corporate</strong><br />
<strong>Communication</strong> <strong>International</strong> at Baruch College and serves on the Conference on <strong>Corporate</strong><br />
<strong>Communication</strong> Program Committee.<br />
Mary Wallenfang Streche is a senior consultant with Gagen MacDonald, a strategy execution and<br />
employee engagement firm that helps clients move corporate and operating strategies off the shelf and into<br />
the workplace, turning them into reality. From major operational changes, to building a brand, to launching<br />
an entirely new strategy, she has provided counsel to some of the leading global brands. Previously,<br />
Streche led the communications function at the London headquarters of <strong>International</strong> Alert, the UK’s<br />
leading peace-building charity which operates in more than 20 countries globally. She earned a MA in<br />
<strong>International</strong> Service from the University of Surrey-Roehampton , U.K., and a BA in Public Relations from<br />
Marquette University, Milwaukee, Wisconsin.<br />
Richard M. Struck is Director of Economic Development at Orange and Rockland Utilities (O&R), based<br />
in Pearl River, New York, a wholly owned subsidiary of Consolidated Edison, Inc. A 24-year veteran of<br />
Economic Development, Struck has been instrumental in attracting or expanding 160 major corporations to<br />
his utility service territory, creating over 19,000 new jobs, filling 1.6 million sq. ft. of space and adding<br />
over $23 million of tax ratables to local school districts and municipalities. He has devised and<br />
implemented several strategies for economic and community improvement, has led several internal and<br />
external Community Development Teams, achieving significant results in the region. He has served on<br />
numerous Boards of Directors of non-profit and professional organizations including the Industrial &<br />
Office Real Estate Brokers Association of Metro New York, the Rockland Business Association, the<br />
Orange County Partnership and the Orange County Chamber of Commerce, among others. Struck served<br />
for 3 years as Board Chairman of the Hudson Valley Economic Development Corp., a 7-county regional<br />
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