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Business review<br />
Sustainability<br />
At EuroChem we constantly strive to maintain and develop the sustainability<br />
and growth of our business and products while expanding our production<br />
capacity and supporting the drive for added efficiency within the agriculture<br />
sector, to help provide the world with the food it needs. We remain committed<br />
to investing in our employees, communities, and the environment to secure<br />
tomorrow’s prosperity.<br />
Justus von Liebig, who is regarded as the<br />
father of the fertilizer industry, formulated the<br />
“Law of the Minimum”. Illustrated as a barrel<br />
with staves of unequal length, von Liebig’s<br />
law states that your maximum yield will be<br />
determined by your most limiting nutrient.<br />
We want to become a leading global top five<br />
fertilizer producer, but getting there is really<br />
just one part of our story. The following<br />
pages showcase our achievements in some<br />
of the other key areas designed to keep us<br />
at the top.<br />
58 EuroChem Annual Report and Accounts <strong>2011</strong><br />
PHOSPHAT<br />
AA E<br />
FINANCIAL STA<br />
T BILITY<br />
CUSTOMERSS<br />
POTA<br />
T SH<br />
EMPLLLOOOYEES<br />
COOOMMMMUNITIES<br />
RAW<br />
AA MAT<br />
A ERIAL SECURITY<br />
SHHHAREHOLDERS<br />
GOVERNANCE<br />
CORPORAT<br />
A E<br />
NITROGEN<br />
ENVIRONMENTA<br />
T L<br />
IRON ORE<br />
LOGISTICS<br />
i<br />
EuroChem’s commitment to building and<br />
securing stakeholder value is driven by similar<br />
beliefs. We firmly believe that environmental,<br />
social, operational, and financial performance<br />
are all interlinked and must be developed in<br />
concert to secure and sustain our growth.<br />
Take a closer look at our vertically<br />
integrated business model and its impact<br />
See pages 8-9