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Forex - MoneyShow.com

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RETAIL e-FX PROVIDER<br />

Joe Cunningham<br />

“At FX Bridge, we evaluate a currency pair, such as EUR/US$,<br />

by looking at the total <strong>com</strong>bination of long and short spot<br />

positions, calls, and puts. Then we evaluate the risk<br />

assessment of the portfolio by changing the underlying asset<br />

up and down as well as the volatility.”<br />

Client benefits<br />

As to why more effective real-time risk management<br />

leads to more accurate margining and what benefits<br />

Retail FX brokers can pass onto clients by having an<br />

improved margining and risk management capability<br />

on their trading platforms, Cognotec’s O’Donnell<br />

says: “All risk management systems operate by acting<br />

on events that either raise or lower the risk to the<br />

participants involved - in this case the bank/broker<br />

and the customer.”<br />

By having a real-time risk management system, the<br />

bank/broker can react to changing events (market<br />

prices, customers positions, leverage ratios, etc.), thus<br />

reducing the risk to both parties. This can enable<br />

higher leverage and more attractive credit lines to be<br />

provided to clients. O’Donnell adds: “For example, if<br />

a risk management system of a bank/broker is being<br />

supplied with prices once every second (and not in<br />

real-time), then they will have to lower the leverage<br />

per instrument as there is a possibility that a price<br />

change will occur within the one second interval that<br />

could cause a customer to be closed out.”<br />

By its very nature failure to provide real-time risk<br />

management creates risk. “Gaps in time create gaps in<br />

market coverage,” Cunningham adds. “And, in order<br />

to be <strong>com</strong>fortable offering aggressive leverage to<br />

clients, the broker needs a high degree of certainty in<br />

closing out clients prior to a negative equity<br />

110 | january 2010 e-FOREX<br />

situation.” The closer to “real-time risk management”<br />

in conjunction with auto margin management, the<br />

greater the leverage a broker can offer clients without<br />

be<strong>com</strong>ing subject to undue market risk.<br />

Competitive advantages<br />

As to the new business opportunities and <strong>com</strong>petitive<br />

advantages banks/brokers can obtain by ramping up<br />

their risk and margining infrastructures, the events of<br />

the past year highlight that they must understand<br />

their own exposure along with their customers’ credit<br />

exposure if they want to run effective businesses.<br />

As O’Donnell puts it: “Those operators who can<br />

manage their risk with real-time margining platforms<br />

will be able to ensure that they are able to handle the<br />

volatility of the markets, support very large numbers<br />

of customers whilst still offering leverage/credit terms<br />

that are aggressive - without <strong>com</strong>promising risk.” As a<br />

pointer to future opportunities and enhancements,<br />

SunGard Sierra’s Dennelly notes in relation to FX<br />

margining more and more clients are wanting to FX<br />

margin FX options. Retail clients usually start off<br />

trading spot FX, might follow that up with a move<br />

into forward market and eventually embrace the<br />

options market. Again this underscores the need for<br />

choosing a solution that can cope with all types of FX<br />

products.<br />

Despite certain legal restrictions currently in place,<br />

Dennelly suggests that the next big trend in the<br />

market could be well be “cross margining” FX<br />

products, whereby integrated statements are produced<br />

for clients showing their cash margin positions,<br />

futures positions and the overall consolidated picture.<br />

FXBridge’s Cunningham says that banks and brokers<br />

open a new world of product and revenue<br />

opportunities by offering trading accounts with<br />

<strong>com</strong>bined spot and options margining. “First, the<br />

account holder can implement trading strategies for<br />

volatile and non-volatile markets that can rise, fall or<br />

remain range bound,” he explains. “Second, the<br />

account holder can implement risk management<br />

strategies that simple stop and limit orders cannot<br />

provide.” He adds: “By keeping an active account<br />

holder longer, the dealer not only derives more<br />

opportunity for revenue, but reduces one of the most<br />

significant costs, namely that of customer<br />

acquisition.”<br />

Critically though, as Fortex’s David Lucas says:<br />

“Everyone in the foreign exchange market food chain<br />

has an interest in managing their risk effectively,<br />

because no one can make money from a customer<br />

who goes out of business.”

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