Leadership and Values in Language Education - Al Akhawayn ...

81Proceedings of the 27 th MATE Annual Conference3,83,63,4Figure 8: YoungCitizens’ Responsesto the Media/Values Interactions3,23,0Mean2,8media influence valu youth ADOPT global vyouth PRESENT values youth expectations FLikewise, the young subjects have expressed general agreement on the effect ofmedia on their values. The only statement that has drawn out significantuncertainty – that did not transcend a mean score of 3 – is that youngergenerations adopt local and global values. The unanimous uncertainty of therespondents is also a serious finding in itself because it marks a shift in the wayyouth are considering this issue. Section III of the attached questionnaire containsthe four statements represented in the figure 8. Figure 9 below embodies theresponses to the various interactions between media and the practices of theyounger subjects.4. Media Content and PracticesIt has been noticed recently that some practices of young citizens have beensubstituted for more “western” ones. It is seen not to give examples at this stageand to only report the statistical results for this aspect of the respondents’ culture.The following section embraces quotations from the subjects themselves as to thenature of the “new” practices that have pervaded their lives because of mediacontent.In figure 9 below, one notices that the subjects’ answers are swinging betweenuncertainty and agreement for the different interactions and influences of mediaon their practices – from to 3.4 lowest mean score to 4.00 highest. The lowestmean score being 3.4 indicates that very few subjects in the sample have actuallyexpresses uncertainty (mean=3). The general uncertainty concerning theinfluence of media on the practices of young citizens is infringed when it comesto the actual influence of media on the subjects’ present practices. The agreementwith this influence has been overall (first bar to the left, Fig 9).