NEDBANK CAPITAl - Nedbank Group Limited

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Group Marketing,Communications andCorporate Affairs prospectsfor 2010The Nedbank brand-building programmewill build on the very successfulstrategy of recent years, but with addedemphasis on certain selected marketsegments and increased focus on thebrand’s direct client value proposition.Careful campaign management andmarketing communications coordinationin the context of the 2010 FIFA WorldCup schedule will ensure optimisationof the bank’s presence and consumerrelevance in a unique and challengingyear.The 20th anniversary of The Green Trustwill provide a platform for the continuedprojection of Nedbank’s environmentaland community leadership aspirations.Internal and external stakeholderengagement and media relations will beoptimised.Nedbank Group is committed to theinstitution and promulgation of anindustry/sector code to replace theFinancial Sector Charter. Nedbank Groupis also committed to delivery on allareas that form part of the FinancialSector Charter but are not included inthe Department of Trade and Industry(dti) Codes of Good Practice.The set targets will continue toserve as a minimum guideline forour transformation activities acrossall elements of the dti Codes, whileengaging fully with all stakeholders toensure sustainable transformation in allareas of the business.We will continue to leverage thestrong relationship with our blackbusiness partners, the Wiphold andBrimstone consortia, and our blackdevelopment partner, Aka Capital.Our partners add value in areas ofcommon strategic initiatives andwill continue to provide insight intotransforming our business.In the Nedbank Foundation we willcontinue to improve our processesto enhance turnaround on requests,implement the concept of holisticcommunities that will enable us,together with various partners, to makea significant sustainable difference in allthe communities in which we operate,and continue to expand our efforts tomake a real difference in all areas ofinvolvement.GOVERNANCEOPERATIONAL REVIEWSGROUP REPORTSOVERVIEW107NEDBANK GROUP ANNUAL REPORT 2009
OPERATIONAL REVIEWstrategic planningJohn Bestbier (54)Group Executive: Strategic PlanningJohn was appointed to the Group Executive on 1 January 2010 asGroup Executive: Strategic Planning. John is an investment banker withextensive experience in the financial services industry, having led anumber of corporate actions.108NEDBANK GROUP ANNUAL REPORT 2009
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NEDBANK CAPITAl - Nedbank Group Limited

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