15 YEARS - Zain

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Empowering Peopleto live their lives with courageand resolve, supportingthe individual to connect,collaborate, conduct financialtransactions, be entertainedand informed in real time, allthe time, anywhere.14At Zain Jordan we recognise the immense potential that ourproducts and services have to improve and enrich the lives ofpeople across Jordan. Our greatest impact and opportunityfor contributing to sustainable development in Jordan comesthrough empowering the individual by:- Providing Access and Digital Inclusion – creating productsand services that cater to underserved markets orunderserved areas of the country, while striving to provideuniversal 2G and HSPA+ service coverage.- Connecting Across Borders – allowing our customers tointeract with Zain customers across borders, and with ourbrothers in Palestine through the innovative ONE Networkand international roaming agreements.- Delivering Mobile Content and Entertainment – developingonline, local, and personalized mobile content in bothEnglish and Arabic.- Mobile Money – pioneering M-Commerce services in Jordanwith E-mal, turning mobile phones into mobile wallets.- Activating Youth – maximizing youth opportunity anddevelopment through the Future University Network (F.U.N.),Ibda3 and youth specific packages.Empowering People Key Performance Indicators2008 2009 2010 2011 Target2G Population Coverage 98% 99% 99.8% >99.8%HSPA+ Population Coverage New Indicator 97%Customers Covered by ONENetwork (‘000’000)Number of Active Zain E-malcustomers63.5 72.5 67* -New Indicator 50,000Number of FUN Members 130 110 369 500Number of FUN MembersEmployed Within 5 Months ofGraduating60% 60% 80% 80%*This is an estimated number that includes customers of all Zain operations,Jawwal, and Africa’s operations included in the ONE Network.
Providing Access to All and Digital InclusionUniversal CoverageIncreased access to telecommunications can have significanteconomic, social and environmental impacts, empoweringpeople to connect, interact and collaborate more than everbefore. Zain Jordan continues to invest in increasing coverageand providing access to the latest technologies to as much ofJordan’s population and geography as possible.Service Coverage2008 2009 2010 2011 Target2G Population Coverage 98% 99% 99.8% >99.8%HSPA+ Population Coverage New Indicator 97%HSPA+ Speed New Indicator Up to 21 Mbps2G ServiceZain Jordan’s 2G network population coverage reaches 99.8%of the population, more than any other provider in Jordan.Zain Jordan strives to expand its coverage to reach the wholeof the population.HSPA+In March 2011, Zain launched Jordan’s widest and fastestmobile broadband service (HSPA+) upon receiving theoperating license from the TRC. Covering more than 97%of the population upon launch, Zain Jordan is providinghigh speed access to mobile broadband services to thosepreviously not served by existing providers of wireless or fixedbroadband services. The unprecedented launch includedcoverage for all governorates in Jordan while at the same time,connecting internet users at home, at work, and on the go.As only the second operator in Jordan to receive the operatinglicense, the launching of Zain Jordan’s HSPA+ products andservices will open up a whole new range of opportunities andinnovation as competition adds to the development of addedvalueservices and mobile applications. For more informationsee the ‘Delivering Mobile Content and Entertainment’ sectionpage 21.Serving the UnderservedWe at Zain Jordan have identified numerous untappedsegments of society which are unconnected or underservedby mobile telecommunications. We created a number ofproduct offerings to help overcome barriers to access totelecommunication, and provide reliable and accessiblecoverage and services by lowering entry barriers.Providing Internet AccessZain ego2go – is a USB dongle that allows customers toconnect their computers to Zain Jordan’s mobile broadbandservices. This is providing internet access to those withoutaccess to an ADSL line, with cheaper rates for those living inJordan’s underserved governorates.15
Page 1: 15 YEARSofTRANSFORMINGJORDANZain Jo
Page 4 and 5: About This ReportWe at Zain Jordan
Page 7 and 8: 15 Years of Leadership and Innovati
Page 9 and 10: MembershipsMember of the GSM Associ
Page 11 and 12: 2007First Automated SpeechRecogniti
Page 13 and 14: Creating a Wonderful WorldZain Jord
Page 15: HeartEMPOWERINGPEOPLE
Page 19 and 20: Connecting Accross BordersOne of th
Page 21 and 22: Mobile MoneyAfter a year in develop
Page 23 and 24: Delivering Mobile Content and Enter
Page 25 and 26: Activating YouthComprising over 70%
Page 27 and 28: BelongingTRANSFORMINGJORDAN
Page 29 and 30: Contributing to the EconomyIt is es
Page 31 and 32: Our Contribution to the EconomySinc
Page 33 and 34: In 2010 Zain Jordan offered the fol
Page 35 and 36: Public AwarenessToday, the mobile p
Page 37 and 38: Education“Education = Opportunity
Page 39 and 40: To date our contribution to the Kin
Page 41 and 42: Plastic BagsEvery year Zain Jordan
Page 43 and 44: RadianceSTRIVINGFOR EXCELLENCE
Page 45 and 46: Striving for Excellence Key Perform
Page 47 and 48: % 18 - 30 48% 53% 60% 60%% 31 - 40
Page 49 and 50: Benefits extended to include full-t
Page 51 and 52: Health and SafetyZain Jordan active
Page 53 and 54: In addition, Zain Jordan is current
Page 55 and 56: Caring for Our CustomersAt Zain Jor
Page 57 and 58: Respecting our CustomersClarity of
Page 59 and 60: All relevant contracts and agreemen
Page 61 and 62: Environmental StewardshipThe Zain J
Page 63 and 64: Most water taps are installed with
Page 65 and 66: Responsible BusinessGovernance, Acc
Page 67 and 68:
Internal AuditOne component of good
Page 69 and 70:
Our 2011 CommitmentsEmpowering Peop
Page 71 and 72:
Zain’s PriorityIssues- Being a pi
Page 73 and 74:
Appendix B - Scope of the ReportDef
Page 75 and 76:
Appendix C - GRI Statement73
Page 77 and 78:
3.6 72 EN4 59 SO4 663.7 72 EN6 None
Page 79 and 80:
Regional Cable NetworkAlliance (RCN
Page 82:
This Executive Summary has beenprin
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15 YEARS - Zain

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