12.07.2015 Views

15 YEARS - Zain

15 YEARS - Zain

15 YEARS - Zain

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

Investing in CommunitiesSince inception, <strong>Zain</strong> Jordan has invested in the developmentof communities with programs and donations costing over25 million JOD. Our community investment efforts havebeen recognized by visits to <strong>Zain</strong> Jordan by His MajestyKing Abdullah II in 2006 and by Her Majesty Queen Rania AlAbdullah in 2010.In 2010 our community investment programs focused ona number of themes including education, health, youthand sports and philanthropy. Our CSR department has anallocated annual budget that is independent of revenuesand financial performance allowing us to continually invest ininitiatives over a long period of time to ensure delivery andmaximum impact.Community Investment in Numbers2008 2009 2010Number of Initiatives 21 25 30Initiatives Linked to Products andServicesCSR Expenditure as a % of Pre-taxProfit2 2 33.36% 2.08% 3.27%As <strong>Zain</strong> Jordan moves towards the implementation ofsustainability management, we continue to evolve ourcommunity investment practices to leverage our corecompetencies, recognizing that telecommunicationstechnology can be the single most powerful tool in thepursuit of sustainable development. This will begin witha comprehensive review of our current CSR practices andthe development of an integrated community investmentstrategy.34

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!