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A FUTURE FOR PUBLIC SERVICE TELEVISION CONTENT AND PLATFORMS IN A DIGITAL WORLD

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<strong>CONTENT</strong> <strong>AND</strong> PLAT<strong>FOR</strong>MS <strong>IN</strong> A <strong>DIGITAL</strong> <strong>WORLD</strong><br />

four new or enhanced centres of network<br />

production, one in each nation and the new<br />

Media City in Salford, would be established.<br />

Thus real concentrations of craft and talent<br />

could be created and developed.<br />

There have been undoubted successes. The<br />

targets for 2016 have been met and indeed<br />

have been exceeded: as of 2014, the ‘out of<br />

London’ spend was over 53% while Scotland,<br />

Wales and Northern Ireland accounted<br />

for over 18% of total spend. 368 Cardiff Bay<br />

has built quite an industry around Dr Who,<br />

Torchwood and Sherlock; in Northern Ireland,<br />

strengthened BBC foundations (along with<br />

a significant contribution from Northern<br />

Ireland Screen and the Northern Ireland<br />

government) have enabled the creation<br />

of Game of Thrones (albeit for HBO) and<br />

much more including the network series The<br />

Fall; Question Time is now produced out of<br />

Scotland which has also excelled at Saturday<br />

night National Lottery programmes like In It<br />

to Win It and Break the Safe.<br />

And therein lies a major problem with the<br />

existing nations and regions strategy for<br />

network programming: that it may have<br />

shifted elements of production out of the<br />

capital but there is little guarantee that this<br />

will lead to rich and complex representations<br />

of the nations themselves. “While drama<br />

production has been a beacon of success in<br />

Wales”, argue Cardiff University’s Sian Powell<br />

and Catriona Noonan, “this drama rarely<br />

reflects life in Wales and Wales is solely a<br />

location for filming rather than part of the<br />

narrative setting.” 369 Angela Graham of the<br />

Institute of Welsh Affairs told us that “it’s<br />

ironic that BBC Cymru Wales is enjoying<br />

such great and welcome success when<br />

368<br />

BBC Annual Report and Accounts 2014/15, p. 82.<br />

369<br />

Sian Powell and Catriona Noonan, submission to the Inquiry.<br />

370<br />

Comments at Inquiry event, Cardiff University, April 6, 2016.<br />

its domestic output is tragically low.” 370 It<br />

has made War and Peace, Casualty and Dr<br />

Who but it lacks the resources to dramatise<br />

experiences that more directly speak to<br />

people from Cardiff to Caenarfon. Dr Who<br />

may be about many things but it is not, at<br />

least overtly, about the people of Wales.<br />

There is also the problem, as with Scotland in<br />

particular, that a ‘tick box’ approach to ‘out<br />

of London’ programming may not necessarily<br />

lead to the emergence of a sustainable<br />

production infrastructure. Production has<br />

indeed been shifted but often by temporarily<br />

transferring labour and resources during the<br />

programme run: the so-called ‘lift and shift’<br />

strategy. Additionally, commissioning, finance<br />

and most national channels remain within<br />

the magic circle that surrounds W1A – a<br />

pattern that is replicated by the vast majority<br />

of big, successful, independent production<br />

companies.<br />

So despite the positive impact of increased<br />

network spend across the UK, it can be<br />

argued that the balance of power has not<br />

fundamentally shifted. Key positions –<br />

including those of director general, director<br />

of television, director of England and director<br />

of BBC Studios – are all still based in London;<br />

network production in the nations is now<br />

under the creative leadership of genre heads<br />

based in London while the main conurbations<br />

of England, with their massive populations,<br />

are not directly represented at the BBC’s<br />

most senior management table in London.<br />

Meanwhile, funding pressures remain intense<br />

both on the nations as well on the BBC’s<br />

output across the English regions. Given all<br />

these developments, one could make the<br />

argument that power is now actually more<br />

centralised inside the capital than it was<br />

previously.<br />

121

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