75 years of Egokiefer: Tradition and Innovation

H e a t i n g Te c h n o l o g y a n d
Sanitary Equipment
Kermi Heating Technology: the elegant architecture of this stand alone was enough to turn heads.
Shiny worlds of experience
at the ISH
At the ISH in Frankfurt in March 2007, the world-leading trade fair for bathroom technology, building
services engineering, energy technology, air conditioning and renewable energies, the Division Heating
Technology and Sanitary Equipment caused a real stir with their striking stand design.
The three trade exhibition stands of Arbonia, Kermi Heating
Technology and Kermi Sanitary Equipment give an impressive
account of the design division’s philosophy «Design & Innovation»
– both in terms of the standard architecture and in
terms of product competence. Visitors were captivated by the
breezy, light and seemingly floating architecture. Staged with
special lighting technology and semitransparent outer covers,
the between 5 and 7.5 m high domes made an excellent impact.
Depending on the chosen light settings, the visitors
were guided into three different worlds of experience, each
of which imparted its own clear and individual brand experience.
Within the bright orange realm of the Arbonia trade
fair stand, the visitors’ interest focussed on the new underfloor
convector heaters being unveiled for the German market
and the impressive variety of special radiators on show.
Therm X2 – one of the highlights
The Kermi exhibition stands used the colours blue and red to
symbolise not just the worlds of experience «water» and
«warmth», but also managed to use the intermittently
changing lighting to impressively highlight the connection
between the two stands. Visitors to the stand were clearly
impressed with the energy-saving panel radiator Therm X2,
without doubt one of the highlights of the display. The xlink
range of connection fittings, a smart system solution for connecting
up the combination of heated towel rail and under-
floor heating system, also enjoyed a very warm response. In
the bathroom area, the trendsetting designs of the two new
heated towel rails Credo-Duo and Icaro and the two new
shower cabin ranges Gia and Gia XP also found widespread
recognition. Impressions and clips of the three «experience
worlds» can be downloaded on the Internet from
www.arbonia.de or www.kermi.de. «
ISH Frankfurt
World-leading trade fair for bathroom technology, building
services engineering, energy technology, air conditioning and
renewable energies
Location Frankfurt exhibition grounds (Germany)
Target group Trade visitors
Duration March 6 to 10, 2007
Frequency Every 2 years
Visitors 215,378 (2005: 192,187)
of which 53,844 came from abroad
Exhibitors 2,392 (2005: 2,345) from 58 countries
Exhibition floor space 254,000 m 2
Next ISH March 10 to 14, 2009
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