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MENA<br />
Key <strong>B2C</strong> E-<strong>commerce</strong> Data of Goods and Services at a Glance 2015<br />
Egypt<br />
Israel<br />
Jordan<br />
Kuwait<br />
Qatar<br />
UAE<br />
Average spending<br />
per e-shopper<br />
Forecast <strong>2016</strong><br />
$30.5bn<br />
Turnover E-<strong>commerce</strong><br />
Goods & Services<br />
389mn people are<br />
over the age of 15<br />
Saudi Arabia<br />
Total GDP of<br />
$3,606bn<br />
148mn people use<br />
the Internet (38%)<br />
Ranking MENA<br />
in turnover (in millions of USD)<br />
1 UAE<br />
2 Saudi Arabia<br />
3 Egypt<br />
4 Israel<br />
5 Kuwait<br />
6 Qatar<br />
7 Jordan<br />
# Others<br />
$6,200<br />
$6,000<br />
$5,000<br />
$4,900<br />
$1,050<br />
$1,000<br />
$975<br />
$630<br />
<strong>Global</strong> $2,272.7bn +19.9%<br />
MENA $25.8bn +18.6%<br />
Total <strong>B2C</strong> e-<strong>commerce</strong> 2015 of goods & services<br />
50.0%<br />
Services<br />
50.0%<br />
Goods<br />
1.5%<br />
Share of e-<strong>commerce</strong><br />
in GDP 0.71%<br />
Estimated share of online<br />
goods in total retail of<br />
goods<br />
Executed by:<br />
82mn people are<br />
e-shoppers (21%)<br />
National e-<strong>commerce</strong> associations:<br />
Egypt<br />
In cooperation with:<br />
Powered by:<br />
© E<strong>commerce</strong> Foundation (September <strong>2016</strong>)
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