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Global B2C E-commerce Report 2016

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E<strong>commerce</strong> Foundation<br />

About E<strong>commerce</strong> Foundation<br />

E<strong>commerce</strong> Foundation<br />

The E<strong>commerce</strong> Foundation is an independent non-profit<br />

organization, co-founded by E<strong>commerce</strong> Europe and working<br />

in partnership with national e-<strong>commerce</strong> associations<br />

worldwide. In addition, the E<strong>commerce</strong> Foundation<br />

cooperates with online and omnichannel selling companies<br />

from industries such as retail, travel & finance. Its mission is to<br />

facilitate the development of practical knowledge, insights<br />

and learnings for which individual institutions, associations<br />

and <strong>B2C</strong> selling companies do not have the (financial)<br />

resources and/or capabilities.<br />

By combining collective goals and efforts, the E<strong>commerce</strong><br />

Foundation is able to realize e-<strong>commerce</strong> research, reports,<br />

benchmarks and studies that could not have been possible on<br />

an individual basis.<br />

www.e<strong>commerce</strong>foundation.org 97

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