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International Home Textile Magazine – March’17

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44<br />

HTE<br />

EVENTS<br />

Professionals of even higher caliber in<br />

attendance<br />

Another outstanding feature of the event was the<br />

high percentage of attending professionals and decision-makers<br />

(91 percent). Attendance by members of<br />

the skilled trades <strong>–</strong> especially layers of parquet and<br />

other flooring <strong>–</strong> was up by 15 to 20 percent, and the<br />

numbers for visiting wholesale professionals rose accordingly.<br />

Around 90 percent of the show’s attendees<br />

were decision-makers who came to the show with firm<br />

purchasing intent. Not only that, but DOMOTEX also<br />

attracted more information-seeking interior designers,<br />

contract business professionals and decorators.<br />

colors and sophisticated patterns. Innovative floor laying<br />

systems are creating opportunities for simple, flexible and<br />

environmentally friendly application techniques.<br />

Innovations@DOMOTEX once again a crowd-puller<br />

Among the highlights at this year’s event were the popular<br />

Innovations@DOMOTEX areas in halls 6, 9 and 17, where<br />

center stage belonged to a host of outstanding new products<br />

and fresh approaches in textile and resilient floor coverings,<br />

parquet and laminate flooring as well as contemporary<br />

hand-made rugs. This special showcase gave visitors a<br />

valuable source of inspiration and orientation, and a concise<br />

way of discovering all the latest products and trends.<br />

Flooring trends<br />

With a wide array of creative ideas, innovative materials<br />

and smart solutions on show in 2017, the industry<br />

once again demonstrated just how attractive floor coverings<br />

can be. The latest trends revealed a strong focus<br />

on sustainability and natural-looking designs. There is<br />

strong demand for eco-friendly designer products, as<br />

well as for laminate and designer flooring with surfaces<br />

of such deceptively natural appearance that they<br />

can hardly be discerned from real wood. In the case of<br />

wood flooring, “used” and grainy patterns and finishes<br />

are in, and the resulting products delight customers in<br />

an inexhaustible array of different colors, shapes and<br />

formats. Herringbone patterns are also back in vogue.<br />

Carpeting in the form of tiles and planks continues to<br />

gain in popularity. In terms of color, carpets in subdued<br />

sand and stone hues are trending, as are vibrant<br />

March 2017

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