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Hotel & Tourism SMARTreport #39

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EVENTS<br />

© Reed Expositions France<br />

IFTM TOP RESA<br />

IS SET TO WELCOME<br />

OVER 30,000<br />

PROFESSIONALS<br />

IFTM Top Resa 2017<br />

IFTM TOP RESA PARIS<br />

CELEBRATES 40 YEARS<br />

Indonesia comes under the spotlight as country of honour<br />

at this year’s show<br />

IFTM Top Resa, the leading<br />

global event for the travel<br />

industry held in Paris,<br />

celebrates, in 2018, its<br />

40 th edition.<br />

An event offering multiple<br />

target markets: leisure, business,<br />

mice and group tourism, IFTM<br />

Top Resa, is set to welcome<br />

over 30,000 professionals, key<br />

industry buyers, journalists,<br />

digital influencers, students and<br />

tourism Ministers who come<br />

to meet the 1680 exhibitors,<br />

(destinations and tourism offices,<br />

airlines companies, hotels,<br />

technology and starts-up firms,<br />

etc.).<br />

Each year, the show’s content is<br />

enhanced to create a platform<br />

to drive growth for exhibitors,<br />

offering all visitors a platform for<br />

doing business, networking and<br />

sharing expertise.<br />

WONDERFUL INDONESIA “COUNTRY OF HONOUR”<br />

For the first time in its history, IFTM Top<br />

Resa will give centre stage to one of the<br />

destinations exhibiting at the event through<br />

a new “Country of Honour” title. The aim of<br />

the initiative is to shine an extra spotlight a<br />

selected exhibitor. Wonderful Indonesia thus<br />

becomes a major partner of IFTM Top Resa and<br />

will benefit from strong visibility and promotion<br />

in all communication tools and at main events<br />

before, during and after the show.<br />

In addition to their presence at two panel<br />

discussions led by a representative from<br />

Indonesia, special training sessions will also be<br />

held for travel agents. Wonderful Indonesia<br />

will have a stand in the zone dedicated to Asia<br />

and will share its exhibition area with partners<br />

including regional tourist offices, hotels, travel<br />

agencies, tour operators and DMCs.<br />

Frédéric Lorin, Head of <strong>Tourism</strong> at Reed<br />

Expositions France said, “Wonderful Indonesia<br />

is an important and loyal partner of IFTM Top<br />

Resa. We are pleased and proud that this<br />

destination is the first ‘Country of Honour’ and<br />

that it has chosen our event to raise its profile<br />

in France.”<br />

Eka Moncarre, Manager of the Indonesia<br />

<strong>Tourism</strong> Office in France, commented, “IFTM<br />

Top Resa is France’s leading professional event<br />

for the tourism industry. It is the essential key<br />

trade show for reaching and meeting purchasers<br />

and the media. The ‘Country of Honour’ title<br />

gives us superb and unique visibility to promote<br />

our destination and partners and to showcase<br />

Indonesia’s merits as a destination. <strong>Tourism</strong><br />

is a major focus for our country’s economic<br />

development. With the opening of our tourism<br />

office in Paris in 2016, we demonstrated our<br />

wish to welcome more French tourists. We are<br />

certain this partnership will bring us closer to<br />

our goals”<br />

Cleverdis is the publisher of the official show magazine, “IFTM Daily”.<br />

Meet with IFTM Daily Editor-in-chief, Richard Barnes @ IFTM Top Resa: editorial@iftmdaily.com

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