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WWRR Vol.2.015

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India<br />

Agri-inputs / Automobiles<br />

SPEAKER SESSIONS: DECEMBER 4, 2018, 27BKC, MUMBAI<br />

BALRAM YADAV: ROUND-UP OF RURAL INDIA<br />

Managing Director,<br />

Godrej Agrovet<br />

Key takeaways<br />

Expect bumper Kharif despite patchy rainfall. Patchy distribution of monsoon and<br />

low rainfall in September has dampened overall normal rainfall. Nevertheless, Kharif crop<br />

production is expected to good in the current year, being adequately supported by<br />

development in the irrigation sector over the past few years. A subsequent reduction in<br />

reservoir levels and deficient soil moisture may have a bearing on the Rabi crop.<br />

Surplus of food produce creating current distress in agriculture. Surplus across<br />

various food produce such as milk, sugar, food-grains is creating distress in the<br />

agriculture sector. Rising milk production has led to a sharp correction in prices of SMP.<br />

Sugar supply has outstripped demand by a good margin in the current year and may<br />

increase further next year, putting India ahead of Brazil as the largest producer of sugar<br />

globally. Food-grain stocks continue to rise. Agriculture stress is not synonymous with<br />

rural stress though, as the rural economy depends on several other sources of income,<br />

including construction, labor and several other services, which have grown robustly in<br />

recent years.<br />

Rural economy showing signs of strength. The rural economy has benefited<br />

significantly under the current government from (1) increasing traction in road<br />

construction activities, (2) pick-up in housing demand, (3) steady increase in rural wages,<br />

(4) increase in MNREGA wage rate, (5) electrification of villages and (6) rising access to<br />

mobile internet connectivity. The strength of the rural economy is reflected in (1) strong<br />

growth in sales of tractors over the past three years, (2) increasing pace of farm<br />

mechanization and (3) sustained higher growth in FMCG products as well as passenger<br />

cars as compared to urban India.<br />

Policy focus rightfully shifted toward income security from food security. The<br />

government has shifted its focus from food security to income security and has adopted<br />

various measures to enforce the same. Measures undertaken to steer the rural economy<br />

in the right direction include: (1) Draft agricultural exports policy, (2) index to assess<br />

states on the ease of doing agri-business, (3) Pradhan Mantri Annadata Aay Sanrakshan<br />

Abhiyaan (PM-AASHA) scheme to ensure earnings at MSP, (4) MSP formula linked to<br />

1.5X the cost of cultivation (A2+FL), (5) Prandhan Mantri Fasal Bima Yojana to safeguard<br />

farm income in times of adversity, (6) E-National Marketing scheme, (7) soil health card,<br />

(8) MNREGA expenditure directed towards water-related works and<br />

(9) investment in drought proofing and micro irrigation.<br />

2 KOTAK INSTITUTIONAL EQUITIES RESEARCH

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