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Institutional Racism

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VIII. Media Manipulation, Propaganda<br />

& Disinformation<br />

Media Manipulation is a series of related techniques in which partisans create an<br />

image or argument that favors their particular interests. Such tactics may include the<br />

use of logical fallacies, psychological manipulations, outright deception, rhetorical<br />

and propaganda techniques, and often involve the suppression of information or points<br />

of view by crowding them out, by inducing other people or groups of people to stop<br />

listening to certain arguments, or by simply diverting attention elsewhere.<br />

In Propaganda:<br />

The Formation of Men's Attitudes, Jacques Ellul writes that public opinion can only<br />

express itself through channels which are provided by the mass media of<br />

communication – without which there could be no propaganda. It is used within public<br />

relations, propaganda, marketing, etc. While the objective for each context is quite<br />

different, the broad techniques are often similar.<br />

As illustrated below, many of the more modern mass media manipulation methods are<br />

types of distraction, on the assumption that the public has a limited attention span.<br />

Activism<br />

Contexts<br />

Activism is the practice or doctrine that has an emphasis on direct vigorous action<br />

especially supporting or opposing one side of a controversial matter. It is quite simply<br />

starting a movement to effect or change social views. It is frequently started by<br />

influential individuals but is done collectively through social movements with large<br />

masses.[4] These social movements can be done through public rallies, strikes, street<br />

marches and even rants on social media.<br />

A large social movement that has changed public opinion through time would be the<br />

'Civil Rights March on Washington', where Martin Luther King Jr. performed his 'I Have<br />

a Dream' speech attempting to change social views on Non-White Americans in the<br />

United States of America, 28 August 1963.<br />

Most of King's movements were done through non-violent rallies and public speeches to<br />

show the white American population that they were peaceful but also wanted change in<br />

their community. In 1964, the 'Civil Rights Acts' commenced giving Non-White<br />

Americans equality with all races.<br />

Page 166 of 250

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