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Dyson machines are sold in more than 75 countries.<br />
It’s a name that evokes awe, esteem,<br />
veneration, admiration, and often<br />
associated with prestige, class, and<br />
distinction. Its mere mention hints<br />
at the very image of modernity,<br />
state-of-the-art technology and<br />
homes of the future. When one hears the<br />
name Dyson, it is an assurance of quality<br />
as well as efficiency. Looking at the Dyson<br />
brand today, with its assemblage of high-tech<br />
appliances, no one would have thought that<br />
the founder of the company never formally<br />
studied engineering.<br />
In fact, James Dyson himself never<br />
imagined that he would one day become an<br />
engineer or inventor.<br />
“At school I opted for arts, put off by all<br />
the formulae in science. <strong>The</strong>re was nothing<br />
that combined the two like design engineering<br />
does. I only stumbled on engineering by<br />
accident and immediately decided what I<br />
wanted to do – make things that work better.”<br />
<strong>The</strong>se are his exact words proudly<br />
proclaimed on the James Dyson Foundation<br />
website. If necessity is the mother of<br />
invention, then James Dyson is the father of<br />
innovation.<br />
James Dyson has designed everything from vacuum cleaners to<br />
high-speed watercraft.<br />
107 SEPTEMBER/OCTOBER <strong>2019</strong> | TM