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THE TIME<br />
Baignoire Allongée<br />
manchette watch. While the exaggerated<br />
jewels spread to gain the upper hand, the dial<br />
of the original watch is off-centred.<br />
A partly open-worked chain reveals a<br />
glimpse of the skin and lightens the material<br />
to create a casual yet stylish piece. Truly<br />
imbued with the essence of the Panthère<br />
de Cartier watch, in the mini watch, the<br />
stylistic exercise concentrates on proportion.<br />
This delicate jewel lends itself to pairings or<br />
accumulations of several bracelets. A replica<br />
of the original model, it takes its forms to new<br />
heights of elegance. Faithful to the aesthetic<br />
of the original model, this iconic piece is as<br />
glamorous as ever, yet resolutely modern in its<br />
design. <strong>The</strong>se two faces of the timeless watch<br />
express the indelible symbol’s ever freer,<br />
more daring and triumphant elegance that<br />
pushes to its very extremes through jewellery,<br />
a celebratory, hedonistic and ultra-feminine<br />
spirit.<br />
A Lasting Legacy<br />
Cartier has been creating wrist watches since<br />
1904 and has carved a name for itself as a<br />
daring and innovative brand that doesn’t<br />
shy away from shapes. Transforming objects<br />
and embracing beauty are key elements<br />
of Cartier’s stylistic vocabulary and this<br />
combined approach resulted in the birth of<br />
Baignoire Allongée with diamonds set dial<br />
the Baignoire watch. Streamlined, authentic<br />
and sophisticated, it combines the very best<br />
of Cartier designs.<br />
<strong>The</strong> 1912 design of the watch that<br />
would later be christened the Baignoire<br />
demonstrated Cartier’s prowess in crafting<br />
watchmaking forms when Louis Cartier<br />
took the traditional round watch shape<br />
and stretched it out. His stylistic research<br />
culminated in two straight parallel lines<br />
closed by two curves, which formed the shape<br />
of a baignoire – bathtub in French. Paying<br />
homage to the cult 1958 model, its design<br />
remains unchanged, yet the piece itself has<br />
evolved to offer a narrower bracelet and<br />
redesigned Roman numerals on a silvered<br />
sand-blasted background.<br />
Like a fixation, the Baignoire watch<br />
brings forth new desires, such as the yearning<br />
to give its exuberant elegance texture and<br />
relief in the Baignoire Allongée, an oversized<br />
watch that stretched along women’s wrists,<br />
combining excessive chic with supreme<br />
simplicity. With a unique ability to twist a<br />
classic and still keep the distinctly elegant<br />
vibe that has characterised the French<br />
maison since its founding in 1847, today,<br />
the Baignoire watch asserts its own eternal<br />
essence. An elegant ellipse uniquely forged<br />
in a single line, the Baignoire watch is the<br />
essence of Cartier. For women who have<br />
their sights set high, who forsake trends and<br />
fashions but opt for a timeless French chic –<br />
it’s the signature piece.<br />
Panthère de Cartier mini<br />
TM | SEPTEMBER/OCTOBER <strong>2019</strong><br />
54