IBS Viewbook 2020

F A C U L T Y
20
VIEWBOOK 2020
Dr. Reema Mohanty
MBA (HR), Certified Behavior & Values Analyst,
Ph.D.
Dr. Reema has over 11 years of experience in
developing and managing talent across leading
organizations in India like Infosys Technologies,
Mphasis, and Goldman Sachs. Having done her
Ph.D. on the gaps between B-school education
and industry expectations, she specializes in the
areas of organizational leadership, employee
relations and organizational behavior, with a
special interest in student development and
strengthening the academia-industry partnership.
INSPIRE
INSTILL
INVIGORATE
Prof. Seeboli Ghosh
M.B.A (Marketing), M. Phil., [Ph.D.]
Prof. Seeboli has an exposure of nearly 6 years
in academics and over 4 years in the industry
landscape. IBS is her alma-mater and she has
done stints across different sectors including
blue chip financial services and niche research
& development organizations. She has been
a thought leader in the arena of modern day
marketing strategies and has presented multiple
papers at IIM Bangalore, Christ University, etc.
Her portfolio includes 12 research papers in
national and international journals. She has been
a leading corporate trainer, mentoring senior
executives. Her research interests revolve around
Marketing & Digital Media, Business Analytics,
Behavioral Finance, etc. Prior to IBS Bangalore
she was associated with Presidency College &
ITM Business School in Bangalore.
Dr. Shafiulla B
M.Com. MBA, Ph.D.
Dr. Shafiulla is a Marketing faculty member with
22 years of experience in Academics. His primary
research area includes Brand Management and
Retail Management. His article titled “Genericization
of Trademarks: Brand name becomes Generic name
– A Challenge for Brand Managers” was published in
the Indian Journal of Marketing (Cabell’s Registered
Journal) in September 2010. It is a pioneering work
on “Genericized Trademarks”. He has published 12
papers in the areas of Marketing in national refereed
journals and has presented 25 papers at various
national and international conferences in India and
abroad in the area of Marketing. He has been on
the editorial board for the IUP Journal of Marketing
Management, Hyderabad, as Consulting Editor for
the last seven years. He was also a recipient of the
BEST FACULTY AWARD in the year 2015.