petfood pro 4/2021

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Marketing Learning from Turtles At a time when the hectic of everyday office life dominates our lives, there are always opportunities to escape from it. Some companies allow their employees to bring their dogs into the office. Nestlé, for example, has a whole dog nursery. Dr. Harnisch Publications, which publishes this magazine you are reading, has been housing reptiles for several years. These are turtles of the genus “Emys Orbicularis”, the European pond turtle. The employees take a great interest in the development and well-being of the little animals. ©Photos: Sabrina Maasberg The next generation A pond turtle is a skilled diver. It reacts as quick as lightning and knows how to hide. Unfortunately, these special animals are threatened with extinction. For over 150 years, the family of our publishing colleague and editor-in-chief of the trade magazine fng, Philipp Hirt-Reger, has been dedicated to the breeding of pond turtles. With the two young turtles Napoleon and Josephine, the offspring of the year 2021, the second generation is currently growing up in our offices of Dr. Harnisch Publications, Nuremberg, Germany. Their parents, Monique and Ferdinand, now seven years old, were recently resettled in an open area at a food manufacturer in northern Germany. There they move completely freely in the grass, gravel and in a large pond on the premises, where they can be seen every few days to the delight of the company's With Napoleon (left) & Josephine, the second generation of European pond turtles is growing up in the premises of Dr. Harnisch Publications employees. The two young animals also feel very comfortable in their biotope with us and grow daily. Their aquaterrarium is the "base" in the publishing house and ensures the well-being of the entire staff. Every employee has taken the two turtles to heart and visits them regularly. We talked to expert Philipp Hirt-Reger about the breeding and nutrition of these special animals. The pictures of the turtles in this article were taken by our colleague and Team Member, Sabrina Maasberg. What species of turtle are we talking about exactly? Hirt-Reger: The European pond turtle "Emys Orbicularis" is the only species of turtle native to Europe and the only turtle found in the wild in Germany. It lives in still or slow-moving waters, in the shore area of large lakes and wetlands. An adult pond turtle has few predators. The only real enemy is the raccoon. Even in the Middle Ages, the European pond turtle was very common, until the Catholic Church allowed it to be eaten as a fasting food, almost causing their extinction. Stocks were discovered in the east of Germany. In Germany, the species is considered to be threatened with extinction. Their habitats are endangered mainly by human intervention, by urban sprawl of the landscape or the destruction of aquatic biotopes. Efforts are now being made to reintroduce pond turtles to Austria, Switzerland and Germany. In the 80's, my family released a large amount of pond turtles in Bavaria. What conditions are necessary for their breeding? Since the pond turtle is native to Europe, it also finds good climatic conditions in Germany. It requires continental climate and feels also comfortable at room temperature. If they are kept indoors, they 20 Technology & Marketing
Marketing need an aquaterrarium, which consists of water and land parts and should be at least 100 x 50 cm for one to three pond turtles. It should be set up so that the animals have something to inspect and can hide in the water. Ideally, however, they should be kept in an outdoor tank in a garden pond, where they can spend the winter in the water at temperatures of 2 to 3° C. Ponds of zoos also provide suitable conditions, where the turtles are usually kept together with ducks and other animals. Islands for sunbathing are also ideal. Pond turtles can live from 50 to 90 years. After 5 to 6 years, the females are sexually mature. In the wild, the female turtle seeks a dry, warm, sandy place to lay eggs 50 to 100 meters from her normal location so as not to alert the surrounding environment to her egg laying. Unfortunately, more and more egg-laying sites are being destroyed by the intensification of agriculture as well as by increasing industrialization in rural areas. Monique, our female pond turtle, laid eggs once or twice a year. The fertilized eggs were incubated in the incubator for about two months. After about 50 days the little pond turtles hatch. Monique (right) & Ferdinand, the first generation of European pond turtles at Dr. Harnisch Publications Proteins Antioxidants Insect protein Hydrocolloids Always a better solution Issue 4 2021 Barentz Animal Nutrition is a global distributor of technical ingredients and additives for the feed and pet food industry. We have several solutions for clean label, hypoallergenic, sustainable, vegetarian and organic concepts. We are your one-stop-shop. www.barentz.com/animal-nutrition 21
Page 1 and 2: International Magazine November 202
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Page 5 and 6: Departments 3 Editorial 42 Upcoming
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