Martial Arts World News Magazine - Volume 22 | Issue 1

GROWTH HACKS
Making Business Move Quickly
by Mr. Sean Lee
It can seem like things get done painfully slowly when you need it most.
“Expect six to eight weeks for delivery” isn’t anyone’s
idea of quick. With the amount of competition facing your
business today, you want the fastest, most streamlined
business model you can have. Increasing your productivity
will encourage your staff to step up their recruiting efforts,
which will boost your enrollment, and an all-around more
efficient effort from your school means strong retention for
years to come. Here are some areas you’ll want to focus
on to speed things up:
Efficient Meetings
The rule of thumb on meetings is that if they can’t be
wrapped up in an hour, then you’re either trying to cover
too much ground or not meeting efficiently.
Experiencing this dilemma? Create agendas
for your meetings and email them
to your staff ahead of your scheduled
meeting time to allow everyone to think about
their responses before they get into the
meeting.
Pay on Time Every Time
Paying bills can be like getting a root
canal—slow, painful, and expensive. Still, we
all have to do it. Paying bills on time ensures
you don’t lose any of the essential
components of your business (like
electricity), plus you avoid late
charges that can set you back
and cut into your revenue.
Also, remember that not every
business is run as efficiently
as yours. Paying for things
early gives your suppliers
more time to get you the
equipment you need in
a timely manner.
Set Timetables
If you don’t set guidelines, everything is on time. Make a
monthly calendar with milestones each month. Want to get ten
new students this month? Put a milestone to distribute 100 flyers
by the 15th of the month with another 100 by month’s end. Timetables
make projects tangible for everybody on staff and help you
move projects along faster.
Maintain Communication
Never assume. That means not taking for granted that your staff
and business associates are silently toiling away on every detail of
the projects you’ve given them. Check in weekly and get updates
on what your staff is doing. Projects change organically and occasionally
need your input to make the right adjustments. Doing
this early will keep staff from wasting time on projects going in the
wrong direction.
If you’re experience difficulty with streamlining your martial arts
school, my Marketing Consultants can help you. Simply give them
a call at 800-275-1600 and they’ll be happy to assist you.
SEAN LEE is the Executive Director of Sales and Marketing for hundreds of martial arts schools
and specializes in online and social media marketing using his extensive professional experience in
sports and martial arts marketing, contract negotiation, and investment.
60 MARTIAL ARTS WORLD NEWS VOLUME 22 | ISSUE 1
Photograph by coffeekai