Martial Arts World News Magazine - Volume 22 | Issue 3

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GROWTH HACKS Use 3 Martial Arts Principles for Effective Advertising by Mr. Sean Lee You realize the importance of speed, power, and accuracy when attacking an adversary. The principles are second nature to you when you are sparring, but did you know that speed, power, and accuracy are just as important in advertising and promotion to attack your town’s market successfully? If you want to enroll 25 to 50 new students every month you must understand how to advertise properly on social media or with a traditional method. As in the martial arts great skill comes through great effort, to be great at advertising and promotion much training is required. Do you have the time to focus all your energy while operating your school on learning advertising and promotion? If you answered, “Yes” are you planning on making a career change? The correct answer is “No” to both questions, but you still have to advertise and promote your school effectively. So what’s the solution to gaining the speed, power, and accuracy needed to reach more prospects than you thought possible without getting a degree in advertising? The answer is found in the professional products and services that AMS develops for martial arts school owners just like you. Every month well trained experts prepare the kind of speed, power, and accuracy in advertising and promotions designed to deliver a knockout. 1. Speed – From an advertising and promotional standpoint, speed primarily has to do with hitting the target market at the right time. Experience leads to good timing and AMS has been providing school owners with marketing solutions for close to forty years. Each month tools like posters, flyers, tent cards, door hangers, emails, social media posts, etc. are designed with this kind of advertising speed in mind. 2. Power - The idea of power with regard to advertising and promotion means to have impact. One key to powerful ads is eye-catching designs with images and a layout that appeals to prospective students. Another key is the use of words that capture the attention and move the reader to act. AMS has a team of expert graphic designers and writers eager to provide you with penetrating ads sure to increase your enrollment each month. 3. Accuracy - Getting your advertising and promotions to the right people is what is meant by accuracy. Targeting the children, teen, adult, or even the senior market requires the appropriate kind of ads and promotions for each individual market. Many of these kinds of impactful tools can be found in the MA Biz Academy from AMS to hit the bull’s-eye in your city. To do your best in every way sometimes requires help along the way. You need your advertising and promotion to have the speed, power, and accuracy for great impact, so visit MaBizAcademy.com and find out how it can aid you in taking your school to the next level for skyrocketing enrollment each month. SEAN LEE is the Executive Director of Sales and Marketing for hundreds of martial arts schools and specializes in online and social media marketing using his extensive professional experience in sports and martial arts marketing, contract negotiation, and investment. 60 MARTIAL ARTS WORLD NEWS VOLUME 22 | ISSUE 3
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Martial Arts World News Magazine - Volume 22 | Issue 3

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