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On-line journal no. 4 – July 2012 - Modelling the New Europe

On-line journal no. 4 – July 2012 - Modelling the New Europe

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<strong>On</strong>-<strong>line</strong> Journal <strong>Modelling</strong> <strong>the</strong> <strong>New</strong> <strong>Europe</strong><br />

Issue <strong>no</strong>. 4/<strong>2012</strong><br />

discussion topic, or highways. Currently, in Cluj-Napoca, <strong>the</strong>re are also some categories of<br />

infrastructure, such as <strong>the</strong> accommodation, which does <strong>no</strong>t present an increasing<br />

importance because at present <strong>the</strong> demand meets <strong>the</strong> offer 16 .<br />

Thus, we see that regardless <strong>the</strong> need or <strong>no</strong>t of some infrastructure investments, each<br />

project will be able to find a use at that time. We believe that all <strong>the</strong>se will lead to a better<br />

eco<strong>no</strong>mic development of <strong>the</strong> city and also of <strong>the</strong> region because, for example, a new<br />

access road will facilitate <strong>the</strong> arrival of investors and tourists and might ride <strong>the</strong>ir number.<br />

Conclusions<br />

The ECoC project is a multi-levels program that brings different effects on many topics as<br />

eco<strong>no</strong>my, visibility, etc., effects that can be treated individually, independent by topic or<br />

interconnected, in dependence because <strong>the</strong> majority of <strong>the</strong> topics analyzed above generate<br />

eco<strong>no</strong>mic growth and thus enhancing <strong>the</strong> effects of a cultural project such as <strong>the</strong> one<br />

discussed in this paper.<br />

The analysis of <strong>the</strong> two cities, Sibiu ECoC 2007 and Cluj-Napoca 2020, bring concrete<br />

examples on <strong>the</strong> significance and impact of a program like ECoC for a particular city /<br />

region, <strong>no</strong>t only in <strong>the</strong> year of <strong>the</strong> event hosting, but also in <strong>the</strong> application years. The<br />

impact of such a cultural project has of course a high rank for <strong>the</strong> title holder city, but it is<br />

also important for <strong>the</strong> whole region where <strong>the</strong> city is geographically located to and fur<strong>the</strong>r,<br />

in some respects, it has national effects as well.<br />

We conclude that because <strong>the</strong> majority of such projects’ effects are positive and most<br />

importantly, sustainable effects, <strong>the</strong> statement that ECoC represents a regional<br />

development tool is realistic.<br />

16 Information obtained from an interview with Florin Moroșanu, former director of <strong>the</strong> Cultural Department<br />

at <strong>the</strong> City Hall of Cluj-Napoca<br />

71

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