The Bel - visit site - Bel Group
The Bel - visit site - Bel Group
The Bel - visit site - Bel Group
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Responsible<br />
brands that bond<br />
with consumers<br />
Pleasure, conviviality and, of course, smiles form the core of<br />
the bond between <strong>Bel</strong>’s brands and its consumers. It’s a bond built<br />
over time and based upon trust and product quality with respect to<br />
taste, ease of use, food safety, nutritional benefi t, and accessibility.<br />
With its cheeses consumed by millions of people every day,<br />
<strong>Bel</strong> places responsibility at the heart of its offering.<br />
<strong>Bel</strong> optimizes<br />
the content of<br />
3 key nutrients<br />
in its cheese: calcium,<br />
fat and salt<br />
18 • 2011 <strong>Bel</strong> <strong>Group</strong><br />
400<br />
million<br />
consumers of <strong>Bel</strong><br />
products around<br />
the globe<br />
800 to<br />
1,200 mg<br />
is the recommended<br />
daily allowance of<br />
calcium for children