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The Bel - visit site - Bel Group

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A patchwork<br />

of actions<br />

A child in hand / 2011 project<br />

In Vietnam, the <strong>Bel</strong> Foundation supported a<br />

project to help 900 children and 125 pregnant<br />

women by disseminating information,<br />

distributing food supplements, providing<br />

health checkups, and distributing medicines.<br />

www.unenfantparlamain.org<br />

Unis Cités / 2011 project<br />

In France, the <strong>Bel</strong> Foundation backed a pilot<br />

program called Les Vitaminés to help prevent<br />

child obesity in working class neighborhoods.<br />

www.uniscite.fr<br />

Couleurs de Chine / employee grants<br />

Couleurs de Chine seeks to encourage access<br />

to learning for the children of ethnic minorities<br />

in China. <strong>The</strong> <strong>Bel</strong> Foundation is providing<br />

funding for school equipment.<br />

www.couleursdechine.org<br />

+<br />

To submit an application for support,<br />

go to www.fondation-bel.org<br />

Uniting under the sail<br />

A human adventure shared<br />

with employees<br />

In 2005, when <strong>Bel</strong> decided to<br />

sponsor skipper Kito de Pavant,<br />

everybody knew that the<br />

partnership would not be a simple<br />

trade of funding for sticking a<br />

logo on a sail. That’s not the <strong>Bel</strong> way,<br />

and it’s not what Kito de Pavant was<br />

seeking. <strong>Bel</strong>’s ambassador and his<br />

red cow on the high seas, the<br />

<strong>Group</strong>e <strong>Bel</strong> sailboat, have forged<br />

genuine ties to all the <strong>Group</strong>’s<br />

subsidiaries. So far, over 8,000 <strong>Bel</strong><br />

employees have left their thumbprints<br />

on the ship’s mast, to symbolize<br />

their support for the skipper<br />

when he’s racing at sea. Twelve<br />

subsidiaries and 14 production <strong>site</strong>s<br />

have welcomed Kito and shared<br />

their enthusiasm with him.<br />

Kito also participates in the<br />

company’s internal communication<br />

efforts when his presence can help<br />

spread an important message.<br />

In 2011, he participated in an<br />

internal fi lm dedicated to the<br />

”zero accidents” program.<br />

<strong>The</strong> fi lm shows the constant<br />

risk onboard the sailboat.<br />

Kito makes safety a constant<br />

concern, as all <strong>Bel</strong> employees<br />

must do in their professional<br />

environments.<br />

On the 2012 agenda, the <strong>Group</strong>e <strong>Bel</strong><br />

yacht will <strong>visit</strong> the <strong>Group</strong>’s Algerian<br />

subsidiary for the fi rst time, a new<br />

“Sharing Smiles Regatta” will once<br />

again unite <strong>Bel</strong> teams from around<br />

the world, and, in a major event,<br />

the <strong>Group</strong>e <strong>Bel</strong> will set sail from<br />

Sables-d’Olonne, France on<br />

November 10 for the Vendée Globe<br />

singlehanded yacht race around the<br />

world. Kito will be counting on the<br />

support of <strong>Bel</strong>’s 11,400 fans and<br />

their families.<br />

”Sharing Smiles Regatta”<br />

<strong>Bel</strong> <strong>Group</strong> 2011 • 35

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