2012 New Releases Catalogue November - Learningemall.com

MANAGERS: MANAGERS: MANAGERS: 4 4 - MORE
MORE
THAN THAN A A GOOD GOOD IDEA
IDEA
Describes how large and small companies
develop and manage their products
through a study of Option X, a graphic arts
firm. The firm's owner and a designer from
another company discuss the aspects of
design and development and examine the
customer-supplier relationship.
Item no. : BV07860254
Format : DVD
Duration : 29 minutes
Price : USD 205.00
MARKETING MARKETING FOR
FOR
MANAGERS: MANAGERS: MANAGERS: 5 5 - THE
THE
SUPPLIER
SUPPLIER-TO
SUPPLIER
SUPPLIER TO TO-CUSTOMER
TO CUSTOMER
CONNECTION
CONNECTION
CONNECTION
Reviews the ways that Black and Decker,
a manufacturer of electric tools, distributes
its products. Takes viewers on a tour of
Lowe's, a major retail outlet for Black and
Decker, where the district manager speaks
to the interaction between customer and
supplier.
Item no. : TC07860255
Format : DVD
Duration : 29 minutes
Price : USD 205.00
MARKETING MARKETING FOR
FOR
MANAGERS: MANAGERS: 6 6 -
MAXIMIZING MAXIMIZING PROMOTION
PROMOTION
DOLLARS
DOLLARS
Explores the promotional strategies for
Suburban Hospital in Bethesda, Maryland,
through a visit to the hospital's advertising
agency. Examines budgets, coordination,
and trends as they relate to Suburban
Hospital's public relations and advertising
campaigns.
Item no. : TJ07860256
Format : DVD
Duration : 29 minutes
Price : USD 205.00
MARKETING MARKETING FOR
FOR
MANAGERS: MANAGERS: 7 7 - GOING
GOING
GLOBAL GLOBAL
GLOBAL
This seven-part series examines corporate
marketing activities from a management
perspective, focusing on the
interdependence of marketing functions
and their impact on nonmarketing
managers. The first program highlights
Ray Robbins, retired CEO of the
air-conditioning and refrigeration
manufacturer Lennox, who describes his
early efforts in marketing at the
international level. Also touches on
competition in diverse marketplaces and
aspects of marketing from an international
perspective.
Item no. : WJ07860257
Format : DVD
Duration : 29 minutes
Price : USD 205.00
TOTAL TOTAL QUALITY QUALITY
QUALITY
MANAGEMENT: MANAGEMENT: MANAGEMENT: 1 1 -
LEADER LEADERSHIP LEADER SHIP FROM THE
TOP
TOP
This six-part series features documentary
case studies of organizations that have
implemented total quality management
(TQM). The first program explains how
management can provide leadership for
the successful implementation of TQM,
and considers the behaviors and personal
characteristics of an effective leader.
Presents a case study of Federal Express,
which effectively introduced TQM using
the top-down approach. Host: Doris
McMillon.
Item no. : TV07860404
Format : DVD
Duration : 29 minutes
Price : USD 205.00
TOTAL TOTAL QUALITY
QUALITY
MANAGEMENT: MANAGEMENT: 2 2 -
CHANGING
CHANGING
ORGANIZATIONAL
ORGANIZATIONAL
CULTURE
CULTURE
Reviews the change in corporate cultures
under TQM, and looks at how the
relationships between employees and
managers are recast to achieve a sense of
shared objectives and common
commitment. Features interviews with staff
and managers from Inova Health Systems,
who describe the difficulties and benefits
they have experienced through TQM.
Item no. : TD07860405
Format : DVD
Duration : 29 minutes
Price : USD 205.00
TOTAL TOTAL QUALITY
QUALITY
MANAGEMENT: MANAGEMENT: 3 3 -
TRAINING TRAINING TRAINING STRATEGIES
STRATEGIES
STRATEGIES
Focuses on the critical importance of
training in TQM, and outlines the skills and
conceptual framework necessary for
successful TQM implementation. Features
a case study of Xerox Corporation's
Leadership Through Quality training
program. Reviews how the concept of
continuous improvement has affected the
design and delivery of TQM training in
domestic and overseas concerns.
Item no. : SZ07860406
Format : DVD
Duration : 29 minutes
Price : USD 205.00
TO TOTAL TO
TAL QUALITY
QUALITY
MANAGEMENT: MANAGEMENT: 4 4 -
TEAMWORK
TEAMWORK
Looks at the creation and definition of
TQM teams, the tools they use, the roles
of various team members, the
responsibilities of management, and some
potential problems of a team-based
approach. Three teams from McCormick
and Company - a problem-solving team, a
cross-functional process improvement
team, and a management-level team - are
the focus of the case study.
Item no. : BF07860407
Format : DVD
Duration : 29 minutes
Price : USD 205.00
TOTAL TOTAL QUALITY
QUALITY
MANAGEMENT
MANAGEMENT: MANAGEMENT
MANAGEMENT : 5 -
SATISFYING SATISFYING CUSTOMER
CUSTOMER
EXPECTATIONS`1
EXPECTATIONS`1
Points out that customer expectations can
be identified and measured initially as well
as over time, shows how employees can
monitor and satisfy customer needs, and
explains what to do when customer
expectations are unrealistic. The
Ritz-Carlton is the basis for a case study
of a company that takes a systems
approach to quality to achieve 100 per
cent customer satisfaction.
Item no. : RY07860408
Format : DVD
Duration : 29 minutes
Price : USD 205.00
TOTAL TOTAL QUALIT QUALITY QUALIT QUALITY
Y
MANAGEMENT: MANAGEMENT: 6 6 -
CHALLENGES CHALLENGES TO TO TQM
TQM
Considers the challenges faced by federal
government agencies in their attempts to
apply the TQM philosophies. Reviews
characteristics of the public sector that
make wholesale adoption of TQM difficult,
and presents ways in which some
agencies have, with varying degrees of
success, implemented TQM.
Item no. : NZ07860409
Format : DVD
Duration : 29 minutes
Price : USD 205.00
TRAINING TRAINING PROGRAMS PROGRAMS PROGRAMS FO FOR FO R
HEALTH HEALTH - CARE CARE CARE WORKERS:
WORKERS:
WORKERS:
SAFETY SAFETY IS IS IS EVERYONE'S
EVERYONE'S
BUSINESS
BUSINESS
With a touch of humor, this program
follows a health-care administrator as he
attempts to pinpoint the cause of an
epidemic of accidents. Discusses steps all
employees can take to reduce common
safety hazards in health-care institutions.
Covers such concerns as falls, fires,
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