biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
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nizaciebisTvis firmas aqvs gamoyofili arxi ISON, romlis yovelTviuri<br />
ga<strong>da</strong>saxadi aris 300-400 aSS $. urTierTobis aseTi saxe aucilebelia im<br />
kompaniebisTvis problebsac esaWiroebaT operatiuli informacia. iqneba moTxovna<br />
sxva<strong>da</strong>sxva kompaniebis saitebzec imitom, rom yvela sxva pirobebSi<br />
reklma internetSi bevrad iafia <strong>da</strong> Tanac sakuTar saitze bevrad meti informaciis<br />
<strong>da</strong>teva SeiZleba vidre stambaSi. rom gaviTvaliswinoT konkurentTa<br />
didi raodeoba <strong>da</strong> mzardi interesi internetis mimarT,SeiZleba <strong>da</strong>vaskvnaT<br />
rom uaxloes ramodenime weliwadSi internetis bazari gaizrdeba.<br />
bazarze fasebi umniSvnelod meryeobs moTxovnebis Sesabamisad. firmebis<br />
raodenobis miuxe<strong>da</strong>vad romlebic mocemul momsaxurebas gvTavazoben,<br />
moTxovna provaideris momsaxurebaze <strong>da</strong>axloebiT erT donezea. bazarze gamoiyofa<br />
2-3 umsxvilesi firma, romelTa fasebi saSualo fasebze odnav maRalia,<br />
magram am kompaniebSi bevrad farToa momsaxurebis speqtri <strong>da</strong> servisis<br />
xarisxi. un<strong>da</strong> Catardes momxmareblis azris Seswavla im zarebis gaTvaliswinebiT,<br />
romlebic momxmareblis mier teqnikuri mxar<strong>da</strong>Weris samsaxurSi<br />
<strong>da</strong>ireka, an gamoTqmuli iyo speckonferenciebze. am konferenciebi<strong>da</strong>n<br />
SeiZleba informaciis miReba konkurentebzec. radgan am konferenciebs<br />
provaiderebi ar akontroleben, amitom es iqneba obieqturi informaciis<br />
wyaro saprovaidero momsaxurebis bazris mdgomareobis Sesaxeb. intrnetis<br />
SesaZleblobebi Zalian swrafi tempebiT viTardeba, amitom saqmianobis<br />
<strong>da</strong>wyebis momentSi, sawarmos saqmianoba un<strong>da</strong> <strong>da</strong>zustdes <strong>da</strong> <strong>da</strong>konkretdes.<br />
konkurencia<br />
dResdReobiT bazarze aris ramdenime ZiriTadi firma,romlebic uzrunvelyofen<br />
qselTan kavSirs <strong>da</strong> romlebsac momxmarebelTa garkveuli wre yavs.<br />
swored isini iqnebian ZiriTadi konkurentebi.<br />
kompaniis<br />
<strong>da</strong>saxeleba<br />
cxrili 1.2.5.1. konkurentebis <strong>da</strong>xasiaTeba<br />
fasi SeuzRu<strong>da</strong>v<br />
kavSirze<br />
1. Cityline 36.6$<br />
2. Mr. Postman 20$ (ame 2-<strong>da</strong>n 10 sT-mde)<br />
3. Demos ara<br />
114<br />
drouli ga<strong>da</strong>saxadi<br />
15$- 15 saaTiT<br />
moxmarebisTvis<br />
60$ -40 saaTi <strong>da</strong> +<br />
SeuzRu<strong>da</strong>vi kavSiri Rame.<br />
1.8$- 8-<strong>da</strong>n 3sT-mde<br />
0.9$- 3-<strong>da</strong>n 8sT-mde<br />
9-<strong>da</strong>n 24sT-mde - 2.4$<br />
(samuSao dReebSi);<br />
9-<strong>da</strong>n 24sT-mde - 1.8$<br />
(<strong>da</strong>svenebis dReebSi);<br />
24-<strong>da</strong>n 9sT-mde- 1.2$
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