biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
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proeqtis mimdinare mdgomareoba <strong>da</strong> perspeqtiva<br />
saagento warmatebis miRwevas cdilobs mcire organizaciebTan kontraqtebis<br />
<strong>da</strong>debis wyalobiT (winaswari molaparakebebi zogierT organizaciebTan<br />
ukve arsebobs).<br />
firma aRar waagebs saqmianobis im periodi<strong>da</strong>n, roca <strong>da</strong>debuli iqneba ramdenime<br />
msxvili kontraqti saqmiani turebis kuTxiT. <strong>da</strong>msvenebel klientebTan<br />
saqmiani satelefono kombinaciebi xels uwyoben iseTi balansis Seqmnas, romelic<br />
aucilebelia kompaniis rentabelobisaTvis.<br />
markentingis gegma<br />
turizmis ganviTareba gulisxmobs momsaxureobis Tanamedrove bazars, maTi<br />
ganxorcielebis saSualebebs <strong>da</strong> klientebs.<br />
bolo wlebSi warmoSobilma SesaZleblobebma bevri turistuli firma<br />
warmoSva, romlebic moqalaqeebs sTavazoben turizmis organizebas <strong>da</strong> <strong>da</strong>svenebas<br />
msoflio sxva<strong>da</strong>sxva kurortebze.<br />
turizmis marTvis saxelmwifo organoebis mier gaicema didi raodenoba<br />
licenziebi sxva<strong>da</strong>sxva saxis turistul momsaxurebaze. Tumca turistuli<br />
firmebis momsaxurebaze moTxovnis analizi gviCvenebs, rom rogorc saxelmwifo<br />
sameurneo seqtori<strong>da</strong>n, aseve komerciuli seqtori<strong>da</strong>n <strong>da</strong> mosaxleobi<strong>da</strong>n<br />
turistuli firmebis momsaxurebaze moTxovna jer kidev sakmaod ara<strong>da</strong>makmayofilebelia.<br />
momsaxurebis Tavisebureba<br />
kompaniis mosaxerxebeli adgilmdebareoba aadvilebs urTierTobas klientTan.<br />
siaxloveSi mdebare avtosadgomiT (<strong>da</strong>culia) SeuZliaT isargeblon<br />
klientebma.<br />
momsaxureobis maRali done, kvalificiuri personalis SerCeva, klientis gafrenis<br />
dRes gamcileblis arseboba ganasxvavebs firmas sxva konkurentebisagan.<br />
tardeba farTo sareklamo samuSaoebi rogorc periodikaSi, aseve stendebis<br />
<strong>da</strong>xmarebiT.<br />
arsebobs fasebis moqnili done, <strong>da</strong>qviTvebis sistema mudmivi klientebisaTvis.<br />
arsebobs fas<strong>da</strong>klebebi iseTi ojaxebisaTvis romlebic bavSvebTan erTad<br />
isveneben. bavSvebi 2-12 wlamde cxovroben ufasod. yovel javSanze miRebulia<br />
erTi SeRavaTi.<br />
jgufSi a<strong>da</strong>mianTa raodenobi<strong>da</strong>n gamomdinare, arsebobs <strong>da</strong>matebiTi SeRavaTebi.<br />
klientebi<br />
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