biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
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saqmianobis saxeobebis aRwera<br />
Cveni ZiriTadi saqmianoba iqneba sareklamo kompaniis <strong>da</strong>gegmva <strong>da</strong> Catareba,<br />
klientis biujetTan optimaluri Tanadobis gaTvaliswinebiT.<br />
Cveni klientebi iqnebian adgilobrivi <strong>da</strong> ucxoeli mwarmoeblebi, romlebic<br />
Tvlian, rom aucilebelia maTi saqonlis adgilobriv bazrebze Sesvla.<br />
Cveni saagento mravalprofiliania. Cven SegviZlia <strong>da</strong>vakmayopiloT masStaburi<br />
xasiaTis moTxovnebi. Cven ar gvaqvs sakuTari sawarmoo baza, magram ganvkargavT<br />
sareklamo saagentos im farTo bazas, sa<strong>da</strong>c awarmoeben sareklamo kompaniis<br />
CatarebisaTvis saWiro poligrafiuls produqcias, suvenirebs <strong>da</strong> sxva.<br />
maTTan aucilebelia mWidro saqmiani kavSirebis <strong>da</strong>myareba.<br />
Cveni firma <strong>da</strong>registrir<strong>da</strong> vTqvaT (2000 wlis maisSi), rogorc SezRuduli<br />
pasuxismgeblobis sazogadoeba.<br />
<strong>da</strong>mfuZneblebi arian _ komerciuli direqtori <strong>da</strong> aRmasrulebeli direqtori.<br />
maTi sa<strong>da</strong>mfuZneblo kapitali Seadgens 4,5 _ 4,5 aTas lars. gakotrebis<br />
SemTxvevaSi isini pasuxs ageben sakuTari SenatanebiT. orive aris kvalificiuri<br />
specialisti Tavis saqmeSi.<br />
gvyavs buRalteri <strong>da</strong> ori menejeri, romlebic pasuxs ageben TavianT proeqtebze.<br />
aseve gvyavs fsiqologi, mxatvar-dizaineri. saWiroebis SemTxvevaSi<br />
SegviZlia <strong>da</strong>viqiravoT scenaristi <strong>da</strong> mZRoli.<br />
vTvliT, rom ukve erTi wlis muSaobi<strong>da</strong>n gamomdinare saagentom Seiqmna<br />
kargi reputacia.<br />
magaliTad <strong>da</strong>saxeleba „gasaRebi gamarjvebisTvis“ SemTxveviTi ar aris. is<br />
asaxavs Cvens survilebs viyoT yvelaze ukeTesi.<br />
momsaxurebis aRwera<br />
sareklamo saagentos saqmianoba aris raime produqtis sareklamo kompaniis<br />
gul<strong>da</strong>smiT <strong>da</strong>muSaveba <strong>da</strong> Catareba. samuSaoebis Catarebisas viTvaliswinebT<br />
saqonlis gansakuTrebulobas, <strong>da</strong>mkveTis survilebs <strong>da</strong> Semdeg vqmniT<br />
produqciis saWiro saxes. gakeTebuli <strong>da</strong>skvnebis Semdeg vqmniT momavali<br />
reklamis makets, <strong>da</strong> vacnobT <strong>da</strong>mkveTs (aq Sedis sareklamo aqciis scenari,<br />
gancxadebebis teqsti, <strong>da</strong>saqmebuli promouterebis raodenoba, aucilebeli<br />
sareklamo mowyobilobebis CamonaTvali). sareklamo kompaniis masStabi dgindeba<br />
klientis biujetis <strong>da</strong> <strong>gegmis</strong> gaTvaliswinebiT. <strong>da</strong>mkveTis mier saagentos<br />
mier momzadebuli eskizebis mowonebis Semdeg, saagento <strong>da</strong>amzadebs sawyis ma-<br />
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