biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
biznes-gegmis SemuSavebis praqtikuli sakiTxebi da amocanebi
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1.2.2. sareklamo saagento<br />
reziume<br />
sareklamo saagento Seqmnis mizania, Tavis klientebs gauwios profesionaluri<br />
<strong>da</strong>xmareba, yvelanairi sareklamo aqciis <strong>da</strong>muSavebaSi, organizebaSi <strong>da</strong><br />
CatarebaSi, rac niSnavs:<br />
_ SemoTavazebuli saqonlis an momsaxurebis <strong>da</strong>wvrilebiT <strong>da</strong>muSavebas <strong>da</strong><br />
Seqmnas.<br />
_ klientis sareklamo problemebis ga<strong>da</strong>wyvetaSi originalur <strong>da</strong> SemoqmedebiT<br />
midgomas.<br />
_ sareklamo kompaniis <strong>da</strong>gegmvas, romelic optimaluri iqneba klientis biujeti<strong>da</strong>n<br />
gamomdinare.<br />
_ „pablik rileiSenzis“ Sesabamisi preskomferenciebis, prezentaciebis <strong>da</strong><br />
sxva RonisZiebebis organizacias.<br />
_ proeqtebis gansaxorcieleblad yovelgvari sareklamo mowyobilobebis<br />
<strong>da</strong>mzadebas.<br />
_ sareklamo kompaniis yovel etapze maRalkvalificiuri personalis mizidvas.<br />
dResdReobiT mxolod zogierTi sareklamo saagento pasuxobs SemkveTis<br />
<strong>da</strong> reklamirebuli saqonlis momxmarebelis moTxovnebs. efeqturia mxolod<br />
profesionalur doneze Sesrulebuli reklama, is ar un<strong>da</strong> iyos monotonuri,<br />
<strong>da</strong> mosabezrebeli.<br />
Cven SemkveTs vaZlevT rekomen<strong>da</strong>ciebs, Tu rogor ufro ukeTesi iqneba<br />
warmovadginoT sareklamo produqti, raTa misi <strong>da</strong>debiTi Tvisebebi maqsimalurad<br />
gamoCndes.<br />
vakeTebT ra saqonlis reklamirebas, vcdilobT gavmarToT garkveuli<br />
dialogi, romelsac iwyebs mwarmoebeli, momxmarebeli ki mas <strong>da</strong>uWers an ar<br />
<strong>da</strong>uWers mxars, imis mixedviT iyidis Tu ara mis saqonels bazarze.<br />
Cveni proeqtis mizania – uzrunvelvyoT saqonlis momxmareblebi <strong>da</strong> reklamis<br />
mimcemebi xarisxiani reklamiT: vaCvenoT rogori un<strong>da</strong> iyos namdvili reklama.<br />
yovelTviurma amonagebma un<strong>da</strong> Seadginos 172 000 lari.<br />
proeqtis ganxorcielebisaTvis saWiro<br />
saSualebebi <strong>da</strong> SesaZleblobebi<br />
proeqtis gansaxorcieleblad saWiroa farTis <strong>da</strong>qiraveba misaReb<br />
adgilze, vTqvaT iseT raionSi sa<strong>da</strong>c ganlagebuli aris sxva<strong>da</strong>sxva profilis<br />
sareklamo saagentoebi. poligrafiuli nawarmis, suvenirebis mwarmoeblebi,<br />
romlebic Cveni potenciuri partniorebisTvis qmnian reklamas.<br />
Cven gvyavs kvalificiuri muSebi <strong>da</strong> xelmZRvanelebi.<br />
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