2016 SOCIAL MEDIA MARKETING INDUSTRY REPORT
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Platforms used by B2B versus B2C<br />
This chart shows how platform use varies between B2B- and B2C-focused marketers.<br />
B2C marketers are more focused on Facebook, YouTube, Instagram, and Pinterest. B2B<br />
marketers are more focused on LinkedIn, Twitter, Google+, and SlideShare.<br />
<strong>2016</strong> Social Media Marketing SocialMediaExaminer.com Page 28 of 56<br />
Industry Report<br />
© <strong>2016</strong> Social Media Examiner