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welcome to the book! - my education - login - Dermalogica

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professional services | skin bar ® | setting up skin bar ®<br />

200<br />

setting up skin bar ®<br />

Here’s an outline of <strong>the</strong> <strong>to</strong>ols you need<br />

<strong>to</strong> set up a successful Skin Bar ® in<br />

your business:<br />

• It is imperative that you are well-versed<br />

in Face Mapping ® skin analysis, <strong>the</strong><br />

zone-by-zone skin analysis that gives<br />

you an objective view of each client’s<br />

skin condition. On <strong>to</strong>p of serving as<br />

a <strong>to</strong>ol for diagnosis, Face Mapping ®<br />

skin analysis is your retailing weapon,<br />

because proper prescription of<br />

<strong>Dermalogica</strong> products means accurate<br />

results–and that means return clients!<br />

• Set up s<strong>to</strong>ols around a high table with<br />

your <strong>Dermalogica</strong> counter tester unit in<br />

<strong>the</strong> middle, or create a “product pool”<br />

of retail-sized products set up neatly on<br />

a tray.<br />

• Purchase a table-<strong>to</strong>p mirror that can<br />

stand on its own, or set up your Skin<br />

Bar ® in front of a mirror. Clients need<br />

<strong>to</strong> see what <strong>the</strong>y’re doing when <strong>the</strong>y’re<br />

applying product <strong>to</strong> <strong>the</strong>ir faces.<br />

• Ga<strong>the</strong>r es<strong>the</strong>tic wipes or steam <strong>to</strong>wels,<br />

mini-steamers, headbands, cot<strong>to</strong>n<br />

pads and mirrors for clients <strong>to</strong> use<br />

when <strong>the</strong>y’re testing <strong>the</strong> products on<br />

<strong>the</strong>ir skin.<br />

• Make sure you have Face Mapping ®<br />

skin analysis Prescription Sheets,<br />

as <strong>the</strong>se will guide you through <strong>the</strong><br />

products <strong>to</strong> recommend. The Face<br />

Mapping ® skin analysis Prescription<br />

Sheets have carbon copies, meaning<br />

you can keep a copy for yourself and<br />

give a copy <strong>to</strong> your client.<br />

• Sampling is key–make sure you have<br />

plenty of samples on hand at your<br />

Skin Bar ® , as well as our sample<br />

envelopes that will keep all samples<br />

and your client’s Face Mapping ® skin<br />

analysis Prescription Sheet in one<br />

convenient place.<br />

dermalogica

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