Draft Business Waste Strategy PDF - london.gov.uk - Greater ...

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110 Mayor of London Making waste work in London The Mayor’s Draft Business Waste Management Strategy 5B Designing waste in Introduction 5.22 London has strengthened its position as a global centre for the creative industries, which now provide more jobs for Londoners than do financial services 240 . Moreover, although low-value manufacturing in London has declined significantly, high-value manufacturing, often related to scientific, creative and design fields, remains one of London’s most important industries 241 . London should therefore be at the forefront of initiatives to design innovative products that prevent waste but also incorporate recycled materials. 5.23 Environmentally, using recycled materials prevents the need to extract raw materials and, where they are reprocessed close to the point of production, may reduce the transport implications of material use. Replacing virgin materials with recycled materials can additionally lower the energy demand required to manufacture the materials, which can help to reduce London’s contribution to climate change. Case study 49 - Using recycling reduced energy consumption and carbon dioxide production There is a compelling case for using recycled materials in the manufacture of container glass, since glass has the ability to be infinitely recycled without compromising its quality. Using present technology the UK glass industry has the capacity to recycle over one million tonnes of glass each year. Despite this, 600,000 tonnes of glass bottles are thrown out from pubs, clubs, hotels, restaurants and cafes every year (a quarter of the UK’s waste glass containers) the majority of which are landfilled 242 . Glass manufacture is very energy intensive with furnaces operating at around 1,550°C. However, for every ten per cent of recycled glass in furnace feedstock, energy consumption decreases by about two per cent 243 . After accounting for the transport and processing needed, recycling glass saves 315kg of carbon dioxide per tonne of recycled glass and in addition to reducing carbon emissions, every tonne of recycled materials used in the manufacture of new glass preserves 1.2 tonnes of raw materials 244 . Source: Waste Online, Waste Watch 5.24 Financially, where recycled content is used as a product or marketing feature, using recycled materials may improve competitiveness, for example, by winning business from the increasing number of green consumers. The incentive to use recycled materials may be simpler however; to use materials that may be cheaper to buy than virgin materials. The Aggregates Levy, introduced in 2002, has increased the cost of virgin aggregates, for example, making the use of recycled and
Making waste work in London The Mayor’s Draft Business Waste Management Strategy Mayor of London 111 secondary materials more viable. Responses to the government’s consultation on Waste Strategy 2007 245 made suggestions as to building on the impact of the levy by developing a beneficial VAT on recycled materials or refurbished products. Secondary materials are first rate 5.25 Obviously, it is not enough simply to create new green products, there must be people wanting to buy products that incorporate recycled materials. London Remade, funded by the LDA, has been formed to help stimulate and coordinate the development of new markets and new uses for recycled materials, bringing to London the benefits of international best practice and experience. London Remade occupies a unique niche in the waste management industry; acting as an intermediary, identifying and stimulating demand for recycled products and working with suppliers to increase the quality and range of recycled content products manufactured. 5.26 The Sustainable Consumption Roundtable 246 recommends that the government takes urgent action to increase the popularity of environmentally friendly products with consumers, including working with advertisers to promote green products and encourage businesses to do more to make consumers aware of the environmental impact of their purchasing behaviour. 5.27 Defra has updated the Environment and Greener Living pages on Directgov 247 to act as an environmental information service for consumers. It will provide simple information and advice about the impacts of a range of goods and services. WRAP’s ‘Recycled Products Guide’ and the ‘Recycled Product Directory’ developed by the LDA through the Mayor of London’s Green Procurement Code are also comprehensive consumerfacing tools. Case study 50 - London’s entrepreneurs lead the way Chris Carey’s Collections was founded 25 years ago, starting out on a market stall in Deptford, selling used textiles. In June 2005, the company benefited from a £185,000 capital grant from the London Development Agency’s Economic Development Infrastructure Building (EDIB) project, through the London Recycling Fund, to assist with the relocation of premises and purchase of new machinery. As a result, the company will divert 11,000 tonnes of waste textiles from landfill every year. The materials are sorted and reused in schools and universities, art and drama colleges and film productions and sold to export markets.
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