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Beyond Borders: Global biotechnology report 2010

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Perspectives for the new normal<br />

There’s gold in those efficiencies<br />

In today’s resource-constrained environment, drug development<br />

companies large and small are looking for more ef cient ways<br />

to deploy capital and conduct R&D. Evotec may be able to offer<br />

some insights for these times, both because we have learned<br />

to leverage our assets better through the evolution of our own<br />

business model and because the model we have today enables<br />

more ef cient resource allocation for us and our partners.<br />

Panning for gold<br />

While Evotec’s platform technology — our high-throughput<br />

screening capability — has attracted capital and allowed us to<br />

endure, we have also altered our business model more than<br />

once because of changing market conditions. In the aftermath<br />

of the genomics bubble, the belief in the market was that gold<br />

lay in developing products rather than providing screening<br />

services. Consequently, in 2004, we changed our business<br />

model to focus on pipeline development. We acquired an earlystage<br />

pipeline in central nervous system and in ammation<br />

indications, with four to six clinical candidates. Unfortunately,<br />

we didn’t nd gold. Instead, as is often the case in our industry,<br />

we suffered clinical setbacks. And as is also often the case, the<br />

markets reacted severely, creating something of a crisis for<br />

our company.<br />

It’s worth remembering that in the original California gold<br />

rush, it was frequently not the people digging for gold<br />

who became rich, but rather the entrepreneurs providing<br />

strategic services to the gold diggers — Levi Strauss and<br />

others — who built sustainable, long-term, revenue-generating<br />

companies. The business model we adopted after our clinical<br />

setbacks re ects this reality. Today, our primary business is<br />

providing integrated and strategic outsourcing, essentially<br />

taking over R&D projects from our big pharma partners and<br />

developing them to designated clinical phases. This increases<br />

capital ef ciency for our pharma partners, allowing them to<br />

“variablize” their xed costs.<br />

While we sacri ce some of the upside of discovering and<br />

developing our own drugs, from an operating standpoint, we<br />

are shielded from downside risk because we generate a steady<br />

revenue stream from our fee-for-service business. In addition,<br />

we gain potential upside from a much larger portfolio of projects<br />

through milestone payments and royalty streams from our<br />

strategic partners.<br />

Lessons for the new normal<br />

20 <strong>Beyond</strong> borders <strong>Global</strong> <strong>biotechnology</strong> <strong>report</strong> <strong>2010</strong><br />

Werner Lanthaler<br />

Evotec AG<br />

CEO<br />

The biotech operating models we have seen so far have included<br />

much built-in inef ciency. Up till now, it has been permissible to<br />

build a 50-person company around a single target or idea from<br />

academia. Such companies have not had to worry much about<br />

overhead because the conventional wisdom has been that value<br />

in biotech is not created by cutting costs, but rather by spending<br />

on R&D.<br />

But many of these inef ciencies will no longer be sustainable<br />

in today’s “new normal.” Financial investors are increasingly<br />

unwilling to build entire companies around binary, all-or-nothing<br />

clinical risks. And while big pharma is increasingly looking<br />

externally for innovation, the reality is that the vast majority<br />

of biotech companies will not be a good match for pharma<br />

buyers — they may be too unproven or their therapeutic or<br />

commercial focus may be unsuitable. For most companies,<br />

therefore, the answer will have to come from learning to do<br />

more with less.<br />

Consequently, the drug development industry as a whole<br />

could bene t tremendously from a wider utilization of Evotec’s<br />

approach. Our value proposition to our partners — give us your<br />

targets, and we’ll bring them to a value-in ection point and<br />

get you to a go/no-go decision more quickly — is exactly what<br />

the industry needs more of. We need to see more companies<br />

unencumbered by large xed costs and the pressures of<br />

constantly having to raise capital. We need to see more<br />

investors investing in portfolios of risks and funding them from<br />

one value step to the next — but not necessarily building a<br />

company around each risk.<br />

We can no longer be wedded to the notion that there is only<br />

one way of doing things or that business models are built for<br />

eternity. To sustain biotech and sustain innovation, we need to<br />

challenge long-held ideas and seek new paths to ef ciency.

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