The Japanese Market for UK Films - BFI
The Japanese Market for UK Films - BFI
The Japanese Market for UK Films - BFI
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(5) Multiplexes in Japan<br />
<strong>The</strong> first multiplex (or “cinecon” in <strong>Japanese</strong>, short <strong>for</strong> cinema complex) in Japan,<br />
“Warner Mycal Ebina” with 7 screens was built in Ebina city in Kanagawa<br />
prefecture in 1993. More complexes were built subsequently and by the end of<br />
2006 the number had risen to 262 sites with 2,230 screens. <strong>The</strong> total number of<br />
screens in Japan was 3,062 at the end of 2006, of which multiplexes accounted<br />
<strong>for</strong> 72.8%. <strong>The</strong> average number of screens in each site is just over 8 screens.<br />
However, the number of movies released within Tokyo at any one period is 12 (2<br />
from block booking of domestic movies, 5 from A road, and another 5 from B<br />
road), and this is just counting <strong>Japanese</strong> domestic movies and chain booking<br />
releases. It is difficult to release all 12 movies at multiplexes which have an<br />
average of 8 screens. <strong>The</strong> booking of multiplexes is there<strong>for</strong>e a major issue <strong>for</strong><br />
distributing companies.<br />
Fig 1-2-4 Multiplex in Japan<br />
Cinema Complex in JAPAN<br />
Cinema<br />
Complex<br />
Number of sites : 262<br />
Total screens : 2,230 (72.8%)<br />
Number of screen per site : 8.51<br />
Total number of screens : 3,062 (100%)<br />
22<br />
24 July 2007