Assessment of Planning and Retail Issues - Renfrewshire Council

PROPOSED EXTENSIONS AT 20 ASSESSMENT OF PLANNING AND RETAIL ISSUES
BRAEHEAD RETAIL PARK MAY 2010
quite strongly for most categories. Tables 4 to 7 also show that some 21% of
expenditure on clothing originating in the Paisley / Renfrew catchment was lost to
Glasgow city centre in 2003, but that leakage on electrical goods was less than 4%
and on furniture and floor coverings was less than 6%. Were it not for Braehead,
it is likely that leakage of spending on clothing out of Renfrewshire - to Glasgow
in particular - would have been very much higher than the level shown in the 2003
household survey results.
3.20 It will be evident from table 3 that spending on clothing, electrical goods, DIY,
furniture and floor coverings only accounted for around two-thirds of all
comparison spending in 2003. However the household survey results do not
cover shopping patterns for the remaining categories of goods, and consequently
it is necessary to use the survey results for the main categories of goods as a guide
to the likely pattern of spending for other goods. For spending on other
'mainstream' High Street goods we have used similar proportions of spending
distribution to clothing spending, but weighted more towards local town centres
and less to Glasgow city centre. For spending on other types of bulky goods we
have used the average of spending on the main categories of bulky goods. The
resultant calculations are shown in tables 8 and 9.
Estimated Turnover in Existing Shopping Destinations
3.21 By pulling together the output spending figures from tables 4 to 9, we are able to
produce Table 10 which contains an estimate of total comparison spending from
each catchment zone to each destination. In most cases this estimated spend will
be equivalent to the turnover of that centre. However some centres will draw
some of their trade from outside the main Braehead catchment, and this should
be borne in mind when considering the likely total turnover of those centres. For
Braehead we have estimated the amount of additional trade likely to be drawn to
the centre from outside the catchment, based on many years of working on retail
planning projects for the centre. For Glasgow city centre, which will draw a great
deal of its trade from areas outside the Braehead catchment, we have used the
total turnover as estimated in the capacity analysis set out in the Glasgow City
Plan, adjusted to the 2005 prices used in our analysis, and then projected to 2008
using actual growth rates and assuming the same market share as the City Plan
estimates for 2006. This calculation is detailed in Table 11, and shows a total
turnover of £1,630 million in 2008, of which £1,051 million comes from the main
Braehead catchment.