Assessment of Planning and Retail Issues - Renfrewshire Council
Assessment of Planning and Retail Issues - Renfrewshire Council
Assessment of Planning and Retail Issues - Renfrewshire Council
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PROPOSED EXTENSIONS AT 5 ASSESSMENT OF PLANNING AND RETAIL ISSUES<br />
BRAEHEAD RETAIL PARK MAY 2010<br />
“It is recognised that the Braehead Shopping Centre is playing a valuable catalytic<br />
role in relation to the redevelopment <strong>of</strong> the Renfrew Riverside. In due course the<br />
Braehead Shopping Centre is likely to assume certain town centre functions in<br />
respect <strong>of</strong> the wider Renfrew Riverside area. The role <strong>and</strong> function <strong>of</strong> the<br />
shopping centre will be monitored by the Joint Committee”.<br />
2.4 In the eight years since this statement was inserted into the Structure Plan by<br />
Scottish Ministers, the Braehead Centre has cemented its position as the primary<br />
retail destination in <strong>Renfrewshire</strong>, as a major focus for employment <strong>and</strong> leisure,<br />
<strong>and</strong> as the heart <strong>of</strong> a growing residential <strong>and</strong> business community in the Renfrew<br />
Riverside area. Its catalytic role in driving forward the regeneration <strong>of</strong> this area<br />
remains crucial, hence the need to ensure that facilities such as the retail park can<br />
evolve <strong>and</strong> respond positively to tenants’ needs <strong>and</strong> changing market conditions.<br />
The Relationship <strong>of</strong> Centres in North <strong>Renfrewshire</strong><br />
2.5 While Paisley town centre’s role has changed over the past twenty years, it was<br />
recognised in a recent study (the 2006 Yellow Book study into a strategy for<br />
Paisley’s regeneration <strong>and</strong> transformation, commissioned by <strong>Renfrewshire</strong> <strong>Council</strong>,<br />
Paisley Vision Board <strong>and</strong> Scottish Enterprise <strong>Renfrewshire</strong>) that it cannot be<br />
expected to return to the role it once held. The changes in Paisley town centre’s<br />
role <strong>and</strong> function were evident in advance <strong>of</strong> the opening <strong>of</strong> Braehead, due to the<br />
increasing popularity <strong>of</strong> Glasgow City Centre <strong>and</strong> other major centres such as East<br />
Kilbride. The Yellow Book study stressed that Paisley town centre needed to<br />
focus on its strengths <strong>and</strong> shift its focus, particularly in relation to retailing, by<br />
concentrating on the ‘value retail’ sector <strong>of</strong> the market, <strong>and</strong> on serving the needs<br />
<strong>of</strong> those living <strong>and</strong> working in the town centre. The study recommended that<br />
redevelopment efforts should be focused on residential <strong>and</strong> mixed use schemes,<br />
<strong>and</strong> that there should be an effort to increase evening activity with more cafes <strong>and</strong><br />
restaurants.<br />
2.6 In future, the broadest range <strong>of</strong> retail <strong>and</strong> leisure facilities in <strong>Renfrewshire</strong> will be<br />
best met by playing to the strengths <strong>of</strong> each centre - Paisley, Renfrew <strong>and</strong><br />
Braehead - in order to maximise the investment potential <strong>of</strong> the area as a whole.<br />
The promotion <strong>of</strong> the three centres in accordance with a strategy which maintains<br />
<strong>and</strong> develops their complementary functions will ensure that each centre can<br />
benefit from the others, while consumers will be able to enjoy the combined<br />
strengths <strong>of</strong> all three.