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Annual Report 2010 - Falck

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42 <strong>Falck</strong> <strong>Annual</strong> <strong>Report</strong> <strong>2010</strong> | Management review<br />

Risk factors<br />

The Board of Directors and the Executive Management Board<br />

of <strong>Falck</strong> regularly monitors and assesses the Group’s overall<br />

risk exposure relative to probability and implications as well<br />

as established risk measures. A policy has been established for<br />

material risks under which key persons have been designated<br />

with a view to ensuring necessary controls and monitoring of<br />

risks. The Board of Directors and the Executive Management<br />

Board monitors developments in risks relative to an established<br />

risk strategy.<br />

This description of risk factors includes examples of the risks<br />

which Management estimates may have an impact on the<br />

Group’s future growth, activities, financial position and results<br />

of operations.<br />

The following sections do not contain an exhaustive description<br />

of all risks associated with the activities of the Group. The risk<br />

factors are divided into business risks and financial risks and are<br />

described in random order.<br />

The Board of Directors<br />

and Executive<br />

Management<br />

Board monitors<br />

developments in<br />

risks relative to an<br />

established risk<br />

strategy<br />

Business risks<br />

Political risks<br />

Some of <strong>Falck</strong>’s activities are based on contracts with public<br />

authorities. <strong>Falck</strong>’s opportunity of renewing existing contracts<br />

and winning additional contracts is dependent on the political<br />

decision-making process with regard to outsourcing of<br />

public-sector operating activities. If <strong>Falck</strong> does not have the<br />

opportunity to renew or successfully tender for these contracts,<br />

or if contracts are terminated, it may therefore have a material<br />

adverse impact on <strong>Falck</strong>’s business.<br />

Image<br />

<strong>Falck</strong> has a strong image built up over a long period of time<br />

which to some extent is the product of <strong>Falck</strong> operating in a<br />

number of areas that are subject to a high level of public interest.<br />

This strong image is of material importance to the Group’s<br />

ability to retain and develop <strong>Falck</strong>’s activities. There is consequently<br />

very high focus on ensuring that <strong>Falck</strong> operates morally<br />

and ethically correctly and with a high quality of the services<br />

provided.<br />

Cost structure<br />

<strong>Falck</strong>’s activities are labour-intensive and consequently affected<br />

by the cost of labour, pensions, regulations on working hours,<br />

social security contributions and other employee benefits<br />

provided to <strong>Falck</strong>’s employees. <strong>Falck</strong> may be affected by nonacceptance<br />

by the market of price increases, including increases<br />

in payroll costs. However, historically, it has been possible to<br />

include a large proportion of increases in payroll costs in <strong>Falck</strong>’s<br />

pricing.<br />

Especially in the Assistance business and to some extent in<br />

the Healthcare business, the costs are also dependent on the<br />

extent to which customers use the resources provided for in the<br />

subscription contracts. For instance, increased use of assistance<br />

by subscribers of roadside assistance will entail increased costs<br />

related to such responses.<br />

Attracting and retaining employees<br />

<strong>Falck</strong> relies on being able to attract and retain employees with<br />

special competencies and experience in order to achieve its<br />

business goals. The special competencies are to a great extent<br />

built up during the employment relationship. The Group has<br />

historically had a low staff turnover rate, but continually implements<br />

initiatives both locally and in the Group as a whole aimed

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